101 Best Email Marketing Quotes to Inspire and Motivate (With Pictures)

I can guess how you feel about email marketing.

You've heard email marketing got the highest ROI (Return on Investment) among online marketing channels and it can make you tons of money EVEN you're in asleep.

Although every point in above is right, just like everything, email marketing has changed over time.

Nowadays, you can't expect to make much money by blasting an email to your entire email list.

There are more advanced things to consider, email copywriting, follow-up series, conversational tone, CTA, sales page writing, bonuses (if you're promoting affiliate stuff), segmentation, dealing with competition, optimal times to send and much more.

Sometimes when nothing goes right as expected in your way, you become confused, frustrated, and think to give up email marketing.

That's where inspiration and motivation in email marketing comes in.

One of the best ways to get inspired and motivated is through reading some email marketing quotes. There are lots of sayings on email marketing by different people in various industries.

Most of them have started from ZERO just like you. The takeaway is they all have succeeded in email marketing.

That's why these best email marketing quotes will help you out to eliminate any doubt you might have about Email Marketing.

How to use these email marketing quotes

These are professionally-designed, meaningful quotes about email marketing. You're allowed to use these picture quotes and text quotes to share with your followers.

Here are a few things you can do with these email marketing quotes.

  • Send them to your newsletter subscribers
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    Share them with your followers on Facebook, LinkedIn, Twitter and other social networks. Use a tool like ContentStudio to create evergreen posts for social media.
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    Add these sayings about email marketing to your blog posts.
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    Use these email marketing text quotes in your forum signatures

All-in-all, you can use these email marketing quotes pictures with your friends, followers, and readers to build brand awareness, authority, and attraction.

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Are you not happy with your current Email Service Provider (ESP)? Want a robust marketing automation platform with all-in-one communication mediums such as Live Chat, Email Marketing?

Read my comprehensive ConvertFox setup guide here.

Email Marketing Quotes & Sayings with Pictures


“The lead generation process starts by finding out where your target marketing ‘lives’ on the web.” -Wayne Davis
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“List building is like flossing… you know it’s good for you, but you don’t always feel like doing it.” -Nathalie Lussier
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A bad email reputation is like a hangover–hard to get rid of and it makes everything else hurt. ~ Chris Marriott
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Average conversion rates are meaningless. Switzerland on average is Flat.
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Perhaps not surprisingly, cash is still the #1 driver for consumers to share their information 90% of marketing doesn’t work because it doesn’t get done. ~ Neil Bradman 
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"A small list that wants exactly what you’re offering is better than a bigger list that isn’t committed.” - Ramsay Leimenstoll
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"Email has an ability many channels dont: creating valuable, personal touches – at scale" – David Newman
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"Don’t use big words, they mean so little." - Oscar Wilde
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"start testing and stop arguing."
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"Why waste a sentence saying nothing?"
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"That which is measured improves." - Karl Pearson
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Signing up is a powerful signal of intent to buy. Send them email until they do ~ Dela Quist
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"Treat your subject lines like the movie trailer - Give a preview so they know what to expect. Make the customer the hero of your story."
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“Focus on growing your list all of the time as newer subscribers are more engaged adding to healthier open rates and ROI." – Karl Murray
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"PERSONALIZATION - It's not about First/Last name. It's about relevant content."
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"Quality over quantity - Emails may best cost efficient but it' no excuse to not produce quality content to give to a targeted audience." - Benjamin Murray
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"Open, click and unsubscribe rates are pretty poor measures for email engagement."
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"Make the customer hero of your story."
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“It’s important to decide on what types of leads you want at the middle & bottom of your sales funnel.” -Chris Knipper
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"One qualified email address is worth more than 50 Facebook Likes."
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"An email doesn’t have to be clicked upon (or counted as an open) to work and that in and of itself is powerful."
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"The best time to call me is to EMAIL."
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"79% of respondents say they are highly likely to delete an email if they can't read it on their smartphone."
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"When you start with what’s at stake for the buyer, you earn the right to their attention." -- Jake Sorofman
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"People share, read and generally engage more with any type of content when it’s surfaced through friends and people they know and trust." -- Malorie Lucich
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"Not viewing your email marketing as content is a mistake." - Chris Baggott
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"Don't use big words, they mean so little." - Oscar wilde
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“Hyperlinks are the twenty-first-century equivalent of the name-dropper” ~ Chris Brogan and Julien Smith.
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"Invest in email marketing as a profit center, not a marketing expense."
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"The from line is the unsung superhero of every email"
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Remember, your audience isn’t waiting for your emails- you are likely interrupting them so you need to offer a compelling reason for them to give you 10 seconds or so.
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To get the right message to the right person at the right time you first need to get the right data to the right database at the right time ~ John Caldwell
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“Making your prospects feel like they have an exclusive membership in a club makes lead generation a positive customer experience.” -Eric Bower
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“There are countless ways to build lists, but trust is what builds relationships.” -Hunter Boyle
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"A small list that wants exactly what you're offering is better than a bigger list that isn't committed."
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“There is no black magic to successfully attracting customers via the web.” - Rand Fishkin
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"Make the prospect a more informed buyer with content." – Robert Simon (Four Seasons Hotels)
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“Your top of the funnel content must be intellectually divorced from your product but emotionally wed to it." – Joe Chernov
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"Focus on growing your list all of the time as newer subscribers are more engaged adding to healthier open rates and ROI."
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"On average, 8 out of 10 people will read your headline copy, but only 2 out 10 will read the rest." – Brian Clark
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"Start an editorial calendar that everyone involved in your blog (writers, editors, marketing team, etc.) can access." – Kristi Hines
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“Where there is friction there is opportunity. Either you solve it for your customers today or a competitor will do it tomorrow” -Bryan Eisenberg
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"Not enough talk about the importance of brand in email. Customers don’t sign up for email – they sign up for your brand." ~ Bob Frady
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How to write a good email: 1. Write your email 2. Delete most of it 3. Send ~ Dan Munz
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Every email is a customer survey of your target market, by testing they vote on what resonates best with them ~ Kath Pay
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"Unsubscribe rate is the #1 email marketing KPI: Kaput Performance Indicator." ~ Jordie van Rijn
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"Email is a push channel, so we need to push it to work harder" ~ Kath Pay
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"On the highway to user/product love, lifecycle emails are road signs providing timely guidance, not annoying billboards". ~ Samuel Hulick
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"To not have an email address is the digital equivalent of being homeless. Without it you can’t shop online, bank online or engage with social media." ~ Dela Quist
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"Money is the best Feedback." ~ Claudiu Murariu
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"Don’t debate “Chicken or Egg, which came first?” Bring the Chicken" ~ Jordie van Rijn
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Good content is a commodity, great content is a scarcity
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"If you are not seeing the email channel as a money making machine, you have the wrong strategy" ~ Hans Smellinckx
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"When you have written your headline, you have spent eighty cents out of your dollar." ~ David Ogilvy
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"Having a lot to say is never a good enough reason to actually say it" ~ Lee Clowes beard
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"Bait without a hook is just food" ~ John Hayes on email CTAs
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"Tell me and I will forget, show me and I may remember, involve me and I will understand" ~ Confucius (450BC)
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Email is the most popular function on the SmartPhone, so lets call it what it is: A SmartMailer. ~ Jordie van Rijn
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"The most successful call-to-action in the world is the letter X, make yours better". ~ Andrew Hanelly
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An email address is like a customer’s “digital fingerprint” ~ David Daniels
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"Email Acquisition is like cutting hair, must happen regularly, can be done well, but one bad experience can scar forever" ~ David Baker
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Design like you are absolutely right, then optimize like you were wrong from the start. ~ Jordie van Rijn
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"Losers try to convince people they’re thirsty. Winners sell ice water in the desert." ~ P.Marshal
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"Your winning email might be a female bodybuilder; as strong as they come, but ugly as hell." ~ Jordie van Rijn
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"Relevance is irrelevant once the consumer chooses you." ~ Bob Frady
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"Email Is The New Email" ~ Jordie van Rijn
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"Use low commitment CTAs. Emails are invites, landingpages are parties" ~ Matt Byrd
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Email is the Jason Bourne of online: somebody’s always trying to kill it. It can’t be done.
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"perhaps not surprisingly, cash is still #1 driver for consumers to share their information."
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"90% of marketing doesn't work because it doesn't get done."
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"The right Email vendor can make the difference between succes and frustration." ~ Jordie van Rijn
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"An email without clarity is like an annoying mime: Just say what you want or get out the way!" ~ Jordie van Rijn
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"There is no formula for the perfect email – Authentic and honest messaging works."
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"Open, click and unsubscribe rates are pretty poor measures for email engagement." 
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Email is easy…if you want it to be. Simplify before you get complicated.
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Set a target goal for how many email subscribers you’d like to reach every month.
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“If I could turn back time” is actually about her sending an email campaign with a mistake in it ~ Alex Williams
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"Email has ability many channels don't: creating valuable, personal touches - at scale."
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"Signing up is a powerful signal of intent to buy. Send them email until they do."
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"You don’t have to create the most interesting thing ever, just the most interesting thing at the moment." ~ Lee Clow’s Beard
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"If you aren't building your list, you are missing out on the future of your business." - Vicki Fitch
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“You don’t want a huge list. You want an engaged list….the gold isn’t in the list anymore, it’s in the engagement.” Scott Stratten.
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"Treat your email program like the movies – give a preview so they know what to expect"
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“Without a doubt, our email list is the best investment we’ve ever made.” -- Douglas Karr
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“Email is the most important channel for you to cultivate.” -- Michael Stelzner
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“When I started this blog, I made the newbie mistake of not including a way to accumulate email addresses. No newsletter, no opt-in form – nothing.” -- Pat Flynn, smartpassiveincome.com
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“The biggest social media mistake I’ve ever made. Email matters. People don’t change their email addresses. Facebook, Twitter, Google+, people join and drop that pretty often. But changing your email address is a hassle.” -- Jon Acuff
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"Your List is the Lifeblood of your business and your source of never ending sales."
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“I have literally built a multi-million dollar business on the strength of my email list. Ninety percent of my income comes from it. Even today, my email list is still my number one business priority—and asset.” -- Michael Hyatt, michaelhyatt.com
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"If Social Media is the cocktail party, then email marketing is the ‘meet up for coffee’. The original 1 to 1 channel."  -- Erik Harbison
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"When you have written your headline, you have spent eighty cents out of your dollar."
David Ogilvy
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"Having a lot to say is never a good enough reason to actually say it." -- Lee Clowes
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"If you are not seeing the email channel as a money making machine, you have the wrong strategy." -- Hans Smellinckx
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"On the highway to user/product love, lifecycle emails are road signs providing timely guidance, not annoying billboards."  -- Samuel Hulick
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"Reaching the inbox isn't your goal - engaging people is"  -- Matt Blumberg
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"Marketing is no longer about the stuff that you make, but about the stories you tell"  -- Seth Godin
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"People don’t buy what you do, they buy why you do it"  -- Simon Sinek
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"When you start with what’s at stake for the buyer, you earn the right to their attention"  -- Jake Sorofman
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"Getting the like is easy. It’s a light action. Anything else requires trust" -- Jon Loomer
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"You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new."  -- Steve Jobs
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Email marketing is still #1 communication and marketing channel for many businesses. Although Open and click-through rates are reasonably different from niche to niche and between B2B and B2C business models, email marketing gives highest ROI, in general, $44 on every $1 spent in the US.

If you aren't using email marketing to grow your business, then you're missing out a lot of opportunities and money.

There are lots of email marketing services for you to get started. Most services offer free trials which you can use to test drive each platform as each one has different strengths and weaknesses.

Here are a few email marketing services I recommend.

Whenever you want to get inspired and motivated about email marketing, read these email marketing quotes to improve your creative process.

According to studies, inspiration matters in the creative process. So, you don't want to miss out these quotes on emails whenever you need. Bookmark this page and share it with your fellow marketers.

Chamal Rathnayaka
 

As the founder of Pitiya Internet Marketing blog, I make sure every content I share on this site is helpful and you get something out of them. To stay connected with me and receive latest blog posts, exclusive content, and offers, sign up for Pitiya newsletter.

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