In this updated ContentStudio review, you’ll find out everything about ContentStudio social media and content marketing toolkit such as how to use ContentStudio, features, pros & cons, and even alternatives.
You’re thinking if it’s good to have Content Studio for your social media and marketing campaigns, right?
Well, ContentStudio is another social media marketing tool out there……
But, realistically, It is just more than just a social media marketing tool.
Today, in this ContentStudio review, you’re going to find EVERYTHING about ContentStudio.
If you’re concerned about…
- Whether you should use ContentStudio for social media campaigns of your business or clients’…
- Why you should choose ContentStudio over other popular social media marketing tools like Hootsuite, Buffer, Agorapulse, Plannable, etc.…
- Whether ContentStudio can make a difference to your business if you use it…
- And… If ContentStudio is worth it investing your hard-earned money and precious time…
Then, you’re going to find answers for all of these and for more questions you may have in your mind in this ultimate tutorial and review on ContentStudio.
How to Read this ContentStudio Review + Tutorial
Like most of my other articles in Pitiya, this post about on ContentStudio review is also lengthier. However, it contains over twenty sub-headings that cover each inch of ContentStudio.
I did my best to put it together as far as I can so you can access them in one place. Because of that, this article contains over 7,000 words. (Have you ever read a post that lengthier?)
Therefore, I put essential sections into this Table of Contents below. Click on each heading and subheading text to jump to each section of this ContentStudio Review + Tutorial.
- How to read this ContentStudio Review + Tutorial Guide
- ContentStudio Review
- Content Discovery
- Search Content
- Details and Actions
- Curated Topics (Default)
- Custom Topics
- Social Media Post
- How to create a social media posting campaign using ContentStudio from scratch
- Posting Times
- Blog Post
- Social Media Post
- ContentStudio Team Management
- Content Studio Pricing
- ContentStudio Pros & Cons
- ContentStudio vs. Buffer vs. Hootsuite
- Final Words on ContentStudio Review
- Additional Resources
ContentStudio has seven main tools. They are,
- Content Discovery
- Influencer search
I will discuss each of them in this ContentStudio.io review.
ContentStudio is a versatile social media and content marketing toolkit. It provides lots of features and tools to help you manage your social accounts. Hence, you might be wondering how to manage multiple brands and certain groups of social accounts.
With ContentStudio’s Workspaces you can manage multiple brands more efficiently without confusing.
Create workspaces for your brand and businesses separately so that you can manage them better and work efficiently without headaches.
For example, I created a Workspace for Pitiya and I manage all social accounts and sites related to Pitiya brand in that Workspace.
I’d say “Content Discovery” tool in Content Studio is the heart of it. It’s where you will find relevant content to share on your social media profiles and blogs.
Content Discovery tool is kind of similar to “Buzzsumo,” but with better integrations and features such as post to the blog, add to evergreen campaigns, etc.
You will get access to Content Discovery without having to set up anything. However, if you want to add custom websites to “Content Discovery” in ContentStudio, you will have to specify the sites.
Here’s how to add custom sources to ContentStudio.
Step 1. Click on your “Profile” image at top right corner and select “Sources.”
Step 2. ContentStudio sources library includes millions of sites and RSS feeds. If you wish to add a new source to your custom topics library, click on the “Add a new source” button at the top. Then you will see a pop-up window like this.
Add New Web Source
You can manually specify a web source in three different ways.
- Add by Keyword/Domain
- Add by RSS Feed URL
- Add by uploading your OPML/TEXT file
Before adding website feed URL, you can use “search by keyword” search feature to first confirm that the particular blog you want to add to your Content Discovery feed isn’t already attached.
If it’s already added, you can preview blog feed by clicking on the “eye” icon.
Add RSS Feed
The best way to make sure ContentStudio will catch up with all the past and the future content of a blog is by adding its RSS feed URL.
RSS is an acronym for Really Simple Syndication. RSS is a web content syndication format. Therefore it doesn’t follow search engine robot rules such as index tags.
This way, ContentStudio won’t miss any future blog posts as in general RSS feed is updated whenever the blog is updated, even though it’s set as “Noindex” for search engine bots. Learn more about the specification on RSS 2.0 over at Harvard Cyber website.
How to find RSS Feed URL of a blog
According to CMS Usage statistics, a majority of blogs in the world are powered by either one of WordPress (self-hosted), BlogSpot, Tumblr, WordPress (hosted), and Magento content management systems. (among them, self-hosted WordPress is far ahead of others. So, most websites and blogs you see are created using WordPress)Here’s example RSS feed links for each blogging platform.
Content Management System
RSS Feed Path Address
In spite of Typepad, enter blog address before RSS feed path address to generate RSS feed of posts. ex: www.pitiya.com/feed/ (WordPress Self-hosted)
OPML is the acronym for “Outline Processor Markup Language.” Mainly it contains a set of RSS feed URLs.
Additionally, you can use this online OPML generator to create OPML files or .XML files.
Here’s how the XML file will looks like after hitting the “Generate” button.
Source Library is where you will see all available web sources that fetch content for Discovery feature.
As you see, I have added LinkedIn domains to a custom topic (‘Marketing Domains’). You can do things like turning on/off each source by enabling and disabling, add blogs to custom topics, and even find blocked sources!
ContentStudio frequently searches fresh content and categorize them accordingly the topics and niches. Even you can follow those topics to get insider updates fast on your industry.
Remember we set up custom sources earlier?
In this section, you can find not only curated content, but also trending content as well!
One area where ContentStudio’s Discovery feature is ahead from most of other content discovery tools out there is the number of platforms it supports.Here are the platforms that ContentStudio supports.
- Web Articles (News websites, blogs, etc.)
You may be wanting to know which sorts of news have become popular last hour in Canada in the Spanish language.
Well, if you use ContentStudio’s Discovery module, you can find out them very quickly.
Find Facebook posts related Software industry with high engagement in last 7 days.
You can find particular content by using the search box. Here are the advanced search filters.
- Search by a keyword: marketing
- Search by a phrase: content marketing
- Search by site: techcrunch.com
- Search by author: author: Sarah Perez
- Search by the author in a site: author: Sarah Perez && site:techcrunch.com
Also, you can search keywords within Title only or title and body. The second option will take more time, but it will fetch more content.
ContentStudio search box has “auto-suggest” feature. Which means whenever you start typing a keyword, you will be suggested related keywords and related websites.
Details and Actions
There are two ways to view content on ContentStudio.
- List View
- Grid View
Under each web article, you will see details such as the number of total social media shares on Facebook, Pinterest, LinkedIn and also Trending Score which is built on some factors.
By clicking on the “Eye” icon, you can preview the article inside ContentStudio.
Click on “View Original Article” to open the original article in a new tab.
Another convenient feature in ContentStudio Discovery module is the ability to find Twitter Influencers.
These are Twitter users who are interested in the particular content. You can reach them out the pitch your content to get your piece of material shared with their followers. I have already discussed these methods in this article about Twitter tools. Check ContentStudio and Ninja Outreach sections to find out how to implement this.
If you’d like to see more content from a particular domain, click on yellow three dots and then click on “All Articles” option.
Or you can block the particular domain globally. You can see blocked sources under Sources >> Source Library >> Blocked Sources.
Add to Favorites
Sometimes you may encounter content you might want to read later or curate later. Simply create a new Folder under “Favorites” tab and content to favorites.
Save to Pocket
You can also save web articles and videos to your Pocket account.
Before start sharing articles on your social media pages/profiles and/or blogs, you have to connect them to ContentStudio.
Currently, Facebook, Twitter, Pinterest, LinkedIn, Tumblr social networks, and WordPress, Tumblr, and Medium blogging platforms are supported.
You can authenticate your social profiles/pages by navigating to Settings >> Social Accounts.
Note: You can manage unlimited Pinterest boards on each Pinterest account. (each Pinterest board doesn’t count as a social profile)
You can change the “Queue Time” and times posts in the queue are planned to be shared.
By default, ContentStudio adds optimal times to share content on your social accounts. However, you can add or remove each spot as you want.Similarly, you can connect your blogs to publish content.
Share Articles on Social Media
Once you have connected your social profiles and pages, you can start sharing content on Trending section of Content Discovery.
As you see in the above screenshot, there are four sharing options. If you selected “Queue” which is selected by default, your content would be moved to the content planner, and after that, it will be published according to the timing in Queue.
Evergreen Queue is a pool of content where each content will be shared again after other contents have been shared. I will talk about a bit more in the Automation section.
ContentStudio by default shorten your links so that it can analyze performance. In addition to default URL shortening, you can also connect other link shorteners and also set not to shorten URLs, if you would like to.
Another feature that I guess most people would find important is embedding UTM tracking in links.
You can create a UTM Preset in “UTM Tracking” under Miscellaneous.
Even you’re sharing other people’s content, add UTM tracking to links, because it will help webmaster and you will get attention.
Another beneficial feature is “Saved Hashtags.” As you know adding relevant, popular hashtags to your posts will increase organic reach and also get more likes, retweets, and traffic to your website.
Luckily, ContentStudio lets you add relevant hashtags for your social media posts straightforwardly. One key benefit here is that you can easily categorize a set of relevant popular hashtags and add them instantly to your social posts. Not only will you save time, but also make your social posts particularly Tweets are appealing and address the target market.
Once you are in the social post editor, you can easily use the saved hashtags.
Add images, videos and emojis are other optional settings in ContentStudio post editor. I’d suggest utilizing Emojis well to increase engagements.
Publish Articles on your blog
This is kind of a similar feature to “reblog” in Tumblr. Even though Reblogs are an essential factor to increase traffic and followers in Tumblr, publishing other’s content on your website or blog isn’t recommended as it could damage your SEO performance due to duplicate content issue (learn more about Google Panda to examine more about duplicate content and SEO).
However, it won’t make a big difference if your blog is built on a platform like Medium or Tumblr.
I will talk about this feature in Content Curation section.
Note: Content curation and content duplication are two different topics.
Curated Topics (Default)
Currently, there are twelve default curated topic categories.
- Arts & Entertainment
- Beauty & Fitness
- Health Conditions
- People & Society
- DIY & Home Improvement
- Food & Drink
Each main topic categories contains multiple sub-topics so that you can easily narrow down targeting and find most popular content.
If you want something specific to be organized in your ContentStudio Content Discovery dashboard, creating “custom topics” is the best way for it.
Here are a few custom topics I’ve created for my reading and content publishing.
For example, I have created a custom topic to filter content related to ‘Blogging’ of specific websites I would like to read. So, I don’t want to visit each website one by one and filter blog posts by ‘Blogging’ category.
Create Custom Topics
Here’s by step guide to creating a new custom topic in ContentStudio.
Step 1. Click on “+” icon in Discovery.
Step 2. Give a name for your new custom topic. It should be short and resonate with what the custom topic is about. Ex: Fitness Blogs – My Competitors, US Politics, Olympic News – En_US
Step 3. Build your custom topic according to your needs. Use Exclude fields to filter out any irrelevant, low-quality content. For example, if you wish to block content from BlogSpot blogs, add, blogspot.com into the ‘Exclude domains’ field.
Here’s an example custom topic which will filter trending content related to Investing, stock market, etc.
Narrow your targeting by using content filter options.
Feedly Contents to Custom Topics
However, you must have a paid subscription to share content from Feedly to ContentStudio.
If you’re a social media marketer, social media manager or a blogger, you’d like to manage your all social media pages on one page. (ex: sharing pictures, quotes, GIFs, videos and links to articles you have published earlier to all pages at once.)
ContentStudio’s Composer is the most robust social media posting tool I have ever seen. Combining with Content Discovery makes sharing even more comfortable and quicker.
If you’re a blogger and/or have tons of other niche websites and wanting a way to find and publish relevant, useful, and engaging content with your readers, Blog Post composing tool in Content Studio is your best option.
I will explain more about both of options step by step…
Social Media Post
ContentStudio’s social media posting tool is potent. It means it includes tons of ways to add content, integrates with other tools such as “image editor” which allows you to design custom images with own watermarks, UTM tags to track which posts perform well on social networks and settings to add custom and suggested hashtags to get more reach.
To be honest, there are tons of other features inside social media composer in Content Studio. I recommend you to sign up for ContentStudio free trial today and study them. (I bet you’ll be blown away!)
Here’s an example step by step short guide to creating a social media posting campaign inside ContentStudio.
How to create a social media posting campaign using ContentStudio from scratch
In ContentStudio Composer, click on “Social Media Post” box.
Next, you will be seen the Social Post Editor.
1. Search Content
If you’re managing social media accounts own, you don’t need to worry about other features than Content. Because they are for Virtual Assistants and/or freelance social media managers. For example, you can create a list of tasks which your social media account manager should follow and complete accordingly.
Currently, you can research content for your social media posts in 12 ways. They are…
- Articles (all blog posts)
- Facebook (quotes, status, videos, images, etc.)
- Flickr (Images are under CreativeCommons 3.0. Read more about image Flickr licenses here)
- Imgur (all funny and viral photos)
- Giphy (animated images)
- Pixabay (Royalty-free images)
- Pocket (Get saved articles from your Pocket account)
- Favorite (Saved items in ContentStudio Composer)
2. Find Content
Once you selected the preferred source to get content from, enter your keyword phrase. For example, I have chosen web articles (mostly blog posts) and typed my keyword phrase, “moon.”
The reasons why I searched articles related to “moon” are 1. It’s a trending topic in recent days 2. People are sharing new discoveries related to space and deep space observations frequently on their social profiles. 3. People are curious to know details about moon due to recent incidents 4. High engagements on social media (ex: comments, shares, etc.)
By identifying viral blog posts, I can share them on my social networks and increase followers, engagements and reach.
You can filter desired content based on options in the search module. One fantastic way is to filter content that is trending in past 24 hours. (latest news)
Or in fact, you can use this hack to get more reach.
- Filter content based on Most Pinterest shares (key takeaways: shared by the majority of women. (according to statistics majority of Pinterest users are women))
- Select your religion (optional) Or select the default option which is Worldwide.
- Select language your social media account belongs to.
- Select Pinterest in your social media accounts section. (Important)
- Share your post. (see instructions below)
Just like Twitter, the key to getting more shares on Pinterest if you don’t have many followers is to use right hashtags. You can reverse check repins and hashtags used on posting by copying and pasting article URL in Pinterest.Once you’ve found the article to post on social media sites, drag and drop into the editor.
3. Creating social media post
Once you drag and drop an article post from using the assistant tool, social post excerpt will automatically be inserted. (ContentStudio intelligently get a sentence or two from the blog post and add it your post)
You can also customize the content for each social channel separately.
Currently, there are a few ways to customize your social media posting contents in ContentStudio. They are…
- Add more images (upload from your computer and/or phone)
- Add Videos
- Create a new image (Use ContentStudio’s image editor)
- Add Replug CTA. (Replug allows you to add CTA widgets, opt-in forms, and retargeting pixels to links you share on social networks.)
- Embed UTM tags (Measure results in Google Analytics)
- Add custom source link(s)
- Add emojis
4. Preview social media post
In the end, you can preview your social post before publishing. Click on each tab to see how each post might look like in each social media profile and/or page.
Last, not least, publish your social post.
In a short time of period, you can create a good set of social posts for each social networks at once. The main thing you should consider is the relevance of content. Then you can evaluate virality and trend.
Depending on each post, there are a few times to post on.
Post Now: Publish post immediately
If you run a promotion such as a giveaway, flash sale, and sweepstakes, this option might be the best one.
Because ContentStudio Composer allows repeat posting, you can create set and forget social media posts easily.
Schedule: Select a preferred time and date for publishing content
Sometimes you may want to create social media posts for unique campaigns such as Black Friday flash sales. There is a nitty workaround in ContentStudio combined with “repeat posting” feature.
Here’s how you can schedule social media post to publish 28 times with the gap of 14 days. (e.g.: post once per two weeks)
Queue: Let ContentStudio share content for you in right time
When connecting your social media accounts to ContentStudio, ContentStudio will analyze your followers, previous social media posts and based on engagements, the queue for each account will be created.
You can use a tool like Followerwonk by Moz to find times where the majority of your followers (Twitter) are active.
Evergreen Queue: create a pool of social posts to share over again and again
I don’t recommend this feature to be used for time sensitive posts such as trending posts, news, celebrity stories, etc.
According to statistics and studies, there are over 440 million blogs in the world and 77% of total internet users read blogs. Notable websites that you may use every day such as Moz, Entrepreneur, New York Times, Huffington Post, Mashable, Techcrunch are also blogs.
If you run a single blog, you can manage it efficiently. Can create content, promote it, and basically give your full focus to your blog. However, when you maintain more than one blog, more problems are starting to happen such as time management, content research, and blog management.
If you use WordPress (Self-hosted) CMS (content management system) to power your blog(s), you can use a WordPress plugin like ManageWP to manage multiple blogs. However, if you maintain various blogs made with different CMSs, more problems occur.
ContentStudio has an excellent solution for it.
Now not only managing multiple blogs but also researching, creating and publishing relevant content has become easier than ever with Blog Post composer in ContentStudio.It’s one of my secret tools in my arsenal which I use for my niche blogs. (Another secret revealed! 😉 )
How to create a blog post using ContentStudio
Here I will show you how to create a blog post from scratch using ContentStudio. Please note that my method is just one way to create a blog post using ContentStudio. If you prefer writing content by yourself, you can do it. Unlike social media post composer, in Blog Post composer, you can just start creating the blog post without preselecting social networks.
- Your post title or blog post headline is the #1 factor that tells the success of it. According to Copyblogger 8 out of 10 people read the headline first and then consider to read the rest. So, make sure your blog post headline is not only attractive and attention-grabbing but also SEO-friendly too.
- Write a short description of your blog post for your references.
If you’re not sure what to include in your headline, enter your keyword in Content Discovery module in ContentStudio and find most shared content. Those are generally high popular because of the headline (and content of course!).
Just like in Social Media Post composer, select your content medium and enter a keyword phrase to find relevant content.
Make sure to select “Full” option under ‘Post Length’ to filter articles with full content.
Click on the article’s title to preview it on an inside window.
Just like in a basic blog editor, you can change styles and add media to your blog post. One key advantage is that you can easily find relevant video, images and insert them in to the post instantly!
Use content rewrite options to make your content SEO-friendly. Currently, Quillbot, Chimp Rewriter and Spin Rewriter tools are supported.
Preview your draft blog post to see how it looks like.
If everything is looks good to you, optimize the SEO settings in the “Optimize” tab.
And don’t forget to check the SEO score your blog post too. The higher score is, better your article will be ranked on the SERPs. (One of the most excellent tools in Blog Post composer of ContentStudio)
And if you edit content by yourself, make sure you check the article for grammar and punctuation errors. Sometimes, one comma mistake could change the core message of the article. My recommendation goes for Grammarly. You can find other grammar tools over here.
Once you are done editing your blog post and optimizing the SEO settings and adding a cool blog post image, click on ‘Next’ button.
Now here’s the cool part!… 🙂
You can distribute your blog post into multiple blogs and also share the blog post on multiple social networks!
Select the relevant blog(s) you want to publish the article and the post status. Once you have selected those, scroll down a bit.
By default, content rewriting options are set to none. Which means original content will be published upon.
There are TWO options you can use to rewrite original content. They are…
- Content Spin
- Content Translate
Currently, there is three content spinning services are integrated with ContentStudio.
- Chimp Rewriter
- Spin Rewriter
In-Built content spinner in ContentStudio won’t give you quality results. Most other premium content spinning software will spin content using spintax.
Each content spinning tools use different methodologies and technologies. However, it’s not recommended to use a content spinner for an authority blog as even though it creates copyspace-passed content, they are lack of engagement.
If you’re building a niche blog or an event blog, then content spin might be a good option for you to create lots of articles in a short span of time.
Another handy feature integrated with Blog Post composer in Content Studio is Translate. Basically, you can publish the original article(s) in another language to get more eyeballs.
You don’t want to be a brilliant guy to use this feature. Translating trending content from default language to another language, not only you will be able to get more traffic from search engines and social networking sites, but also more targeted visitors to your business too.
If everything is looks good, review your blog post.
If I say ‘Automation’ feature in ContentStudio is the most useful feature, I might not probably wrong.
Basically, with ‘Automation’ tools, you can automate EVERYTHING that you’ve done manually.
In fact, once you integrated the right tools and set up the right targeting in automation, you can literally have run-on-demand websites and social media campaigns that drive traffic to your business and make money for you.
Just like most other things, before using social media automation tools, you have to master the process by doing manually.
On another hand, if you have set up the wrong targeting in automation campaigns, you will get incorrect outputs. It means you have to steer clear of what you want to do with each targeting. (You can preview content before it’s published.)
ContentStudio has automation tools for each uses called Automation Recipes. For example, there are separate automation recipes for sharing videos to social media and blogs.
Currently, there are six automation recipes. They are.
- Articles Links to Social Media
- Videos to Social Media
- Articles to Blog
- Videos to Blog
- Bulk Uploader
You can entirely run your social media campaigns thoroughly using Automation alone. However, as I said earlier, it’s recommended to master social media posting doing manually or at least review your automated social media posts before publishing.
As you can see in above screenshot, I have already created a few automation campaigns for social networks. I have some plans to use this tool for niche blogs as well. (Will update here with results soon)
How to create an automation campaign for social media
One of best ways to increase followers, mentions and brand awareness if you just started an online business is sharing others content online.
Most social media marketers don’t understand that sharing other people’s content actually increases engagement and so traffic and customers to own sites at the end. (Social media marketing is a long-term game.)
In fact, not too long ago, I started a new Twitter account to test automation campaigns with ZERO Twitter followers. Entirely a brand new account.
Here’re just a few engagements of a few recent tweets.
Even though the Twitter automations have been set to send each tweet periodically, they still get impressions. (Remember with no too much Twitter followers)
Why not, more clicks too…
In this section, I will show you how to create an “Articles Links to Social Media” automation campaign from scratch on ContentStudio.
Click on “New Campaign” button under “Articles Links to Social Media” automation recipe.
Provide a name for your new social media automation campaign.
Select social network(s) that you want the particular automation to be associated with.
In the step 2, you can build your automation campaign.
If you already have set up custom topics, you can use that option to fetch content.
There are even more options for you to narrow your targeting. If you’re run a local business and/or helping your local business clients to grow their social followings, these options might be handy for you.
Use options such as “Post Age” and “minimum social engagement” to filter Hot topics in your niche.
Last but not least, here are my favorite settings in social media automation tools.
If you have integrated Replug with your ContentStudio account, you can display CTA popups, widgets and opt-in forms in links you share! (with retargeting pixels, so that you can create custom audiences on advertising platforms very easily.)
It’s one of the secret ways I use these days to drive traffic to my service and affiliate links. Well, now it’s not a secret anymore! 😀
You have seen my tweets which are posted through ContentStudio social media automation tool have got high impressions even though my Twitter account has low followers.
The secret behind it is using hashtags correctly.
Use a tool like Hashtagify.me to find popular hashtags in your niche or industry.
Select ones with bigger and put them into Hashtags.org to identify their popularity. Use ones with at least 60 tweets per hour.
Or actually, you can do some A/B tests to find popular Twitter hashtags too.
Also, check “Mention Author” to tag article writer in Tweets. That’s how I got most retweets on my Twitter posts.
I selected the ‘Intelligent Post Variations’ option to make my social posts more appealing and engaging. Usually, when using intelligent post variations, ContentStudio will scrape a few sentences from the original article and use it as the post description. It makes the social posts are shared by you manually too. (non-spam looking)
In the fourth and last step, you can set times to publish social media posts.
I recommend review content before publishing to make sure your targeting is correct and content are relevant and in quality that you need. (for a few days at least)
One key matter for getting high engagement on social media automation campaigns is sharing trending news with relevant hashtags. Also, timing is the key. If time is related, select the “Custom” option under “Schedule Time” and create time spots. Make sure the Timezone is also correct. Use an online time zone converter to find the right times.
ContentStudio is the best social media automation tool I have found so far. Replug is also a partner service of ContentStudio. With both tools, you can entirely take your social media efforts to an entirely new level.
How to create an automation campaign for the blog
Find relevant content for your niche blogs is hard. In fact, if you’re running a niche blog for a specific audience, for example, people who are interested in Cookery in Albania, then first you have found good quality content to write and then write for Albanian people.
However, with ContentStudio’s blog automation recipes, you can automate these process everything from the ground.
You don’t have to ever worry about what content to write on your niche blogs.
However, I don’t recommend using blog automation tools for your authoritative blogs. Here’s how to automate your blog post creation process with ContentStudio.
You can either start creating automation campaigns to publish videos or articles on your blog. In this example, I will explain how to post content on your blog automatically.
Enter a descriptive name for your blog automation campaign and select relevant blogs. (If you choose WordPress, make sure your self-hosted WordPress blog is connected to ContentStudio rightly so ContentStudio can publish content for you.)
Steps are self-explanatory. Select your blog channels and social channels and set up Hashtags and Replug link settings.
I loaded the content from a custom topic I have already created. You can create custom content matching filters specific for this particular campaign separately.
Currently, ContentStudio isn’t supporting custom link embedding. However, you can use a plugin like ThirstyAffiliates to hyperlink keywords automatically. (Tip: automatically embed Amazon affiliates links to generate revenue)
In the third and the last step, set up timings for your campaign. My recommendation is to make your blog posting natural by diversifying content types (ex: videos, text articles) and topics. Hence, share blog posts in a specific topic in certain intervals.
Select “I’d like to review content before it is published” tickbox if you’d want to review content before publishing.
How to create an evergreen post campaign
One headache you might be falling in should be rescheduling or reposting old blog posts on your social networks. If you manage multiple websites and they have hundreds or thousands of blog posts, it becomes more challenging to reshare blog posts on social networks again.
Studies have shown that posting older blog posts again on social networks improve your blog’s traffic and credibility.
Now, with ContentStudio, you can quickly set up Evergreen campaigns which will recycle social posts after its initial release.
Enter a name for the evergreen campaign and select profiles you want to recycle social posts and in third step schedule time and cycle gap (time to wait until next cycle starts).
Create at least two (minimum) social posts to start recycling. You can drag and drop social media post boxes to set posting queue.
Don’t forget to use relevant hashtags and different images to increase views for social media posts. If you’re a social media marketer or run a social media marketing agency, create different Evergreen campaigns for each project and/or client.
Twitter doesn’t allow recycling or repeat same posts on Twitter. However, you can use add to Queue option in Step 3 and add different variations to get Twitter automated posting work for you.
View Existing Automation campaigns
Click on “view existing” under automation recipes box.
Now you can activate or deactivate any automation campaign over here.
Once any social media post is scheduled, added to queue or published by yourself manually or by any automation campaign, those will be shown in the ContentStudio’s planner tab.
In the ‘Calendar View,’ you can see all the social media posts with different statuses and types such as repeat posts, Evergreen posts, automation posts, and bulk upload posts.
Managing your automated social media posts is more easier. If you’re not satisfied with any social media post, click on “replace” button to regenerate new one.
Manage your published posts and see social engagements such as total likes, comments and shares.