Semrush Review: All You Need to Know + (Alternatives)

In this new Semrush review, you will learn if you should invest in the Semrush toolkit when there are many Semrush alternatives.

So you are curious to know why you should use Semrush for your business instead of other SEO tools…

If you are wondering HOW Semrush can grow your online business and take it to the next level while making you are the expert in your niche, you should read the review of Semrush.

Main sections of this Semrush review:

This Semrush tool review post is a little bit too long. So, I thought it would be easier for you to read this post by cross-linking each main section. Use the below links to jump into any part of this Semrush review.

I have an excellent gift for you. If you enjoyed reading this Semrush review and want to test-drive the features of the Semrush Pro account for free, at the end of this post, you can grab the link for Semrush free trial Pro account, which is valid for a week.

(Note: It’s a limited-time offer. Generally, if you subscribe to Semrush PRO, it would cost you $119.95 in the initial price. But, with this special offer, you can save $119.95!)

What is Semrush?

transparent semrush logo
Semrush Logo

Semrush is a SaaS product that provides over 40 tools and features to improve your business’s online presence via organic and paid traffic.

Semrush has been known among the business community as an industry-leading search engine optimization tool with vast data.

Semrush.com

Semrush was founded by Oleg Shchegolev and Dmitry Melnikov in 2008 initially as an SEO tool and browser extension. They are the ones who also developed the SEOquake browser extension.

Semrush has over 3,000,000 registered users, and it is used by over 7 million users already. Also, Semrush helped thousands of businesses from small to enterprise-level business entities to grow traffic and revenue. These success stories are evidence for it.

semrush-success-stories

Their headquarters is located in MA, Boston, though they have seven offices located in five countries.

Semrush Holdings, Inc.

Recently Semrush went public (SEMR) was listed on the New York stock exchange. Semrush Holdings, Inc. raised $10 million in initial funding by selling a total of 10,000,000 shares with $14/share. Previously, before the IPO, Semrush.com raised $40 million in total funding.

Stats

According to Semrush, their customers can grow organically with minimum investment and demonstrate a 10x revenue increase in under a year.

If you wonder how Semrush gets its data, they have a crawler called Semrushbot. They have partnered with other leading companies such as Majestic to make an excellent digital marketing toolkit with tons of data for every need.

  • 7 million users who already tried Semrush
  • 20 billion keywords
  • 142 GEO databases
  • 808 domain profiles
semrush-stats-facts
Semrush Stats – Big Data for every tool

What is Semrush Used for?

Over the previous several years, Semrush provided many different tools and went from a mere SEO tool to a toolkit of digital marketing.

You can use Semrush to do:

  • Keyword Research
  • Competitor Analysis
  • Content Marketing
  • Local SEO
  • Rank Tracking
  • On-page SEO
  • Social Media Management
  • Link Building
  • Competitor SEO Analysis
  • Content Creation and Distribution
  • Content Optimization
  • Content Marketing Analytics
  • Market Analysis
  • Paid Advertising
  • Competitor PR Monitoring
  • PPC Keyword Research
  • Website Monetization

The accumulated Semrush tools are 69 and they are adding new tools regularly.

Review of Semrush Tools

– The Detailed, Unbiased Review of Semrush –

As an user of Semrush since 2013, I experienced the growth of Semrush tools and especially its data. When compardd with Semrysh competitors such as Ahrefs, Semrush specially has an advantage because of the value for money. You can accomplish lots of things under one roof with Semrush.

Therefore, I will put one of best SEO tools into test and discuss the performance of Semrush in terms of:

  • Domain analysis
  • Keyword research features
  • Site auditing
  • Ease of use
  • Value for money
  • Pricing and discounts
  • Support
  • Competitors and comparisons

So, let me review Semrush from the very simple step…

How to Use Semrush

The basis of Semrush tools is dependent on the “Projects.” A project can manage one website and circulate other features such as Semrush rank tracking, auditing around it.

In this review of Semrush, I will show you how to use Semrush to manage your website’s basic needs, such as position tracking and keyword research.

Sign up on Semrush and Create your project

First of all, create your free Semrush account over here and create your project.

create your first project on semrush

Once created the project, you will be redirected to the SEO Dashboard, where you can set up your Semrush project and monitor progress under one dashboard.

new-project-dashboard-semrush
Semrush Project SEO Dashboard

Here are several Semrush project settings.

  • Site Audit — Detect issues related to crawling, content, site structure, links, coding, images, etc. Semrush will periodically crawl your site, detect any issue, email you, and list on the SEO dashboard.
  • Position Tracking — Track keyword positions in Google. Semrush allows tracking SERP ranking on region level.
  • On-page SEO checker — Analyze content and get suggestions to improve keyword ranking and traffic.
  • Social Media Tracker — Measure engagement across different social media pages
  • Social Media Poster — Manage social media posting
  • Brand Monitoring — Monitor your brand’s mentions on the web and social media.
  • Backlink Audit — Analyze your backlink profile and identify toxic backlinks and ways to build high-quality backlinks.
  • Link Building — The link-building tool allows you to manage your link-building campaigns in one place.
  • PPC Keyword tool — Find lucrative keywords for paid advertising campaigns.
  • Ads Builder — Create ads, spy on competitors’ most profitable ad copies, and more.
  • Organic Traffic Insights — Discover opportunities to improve your organic traffic by uncovering “not provided” keywords.
  • Content Analyzer — Analyze your content and find ways to improve traffic.

Configure SEO Dashboard

The next step is configuring project items such as Site Audit so that Semrush can start working on your project.

Here’s a short video clip on how to configure the Semrush Site Audit.

The steps are very similar for other project items as well. I recommend setting up other important features as well. For a start, you can start tracking the most important keywords to your business.

Once done, you can see all the details related to your website in the Semrush SEO Dashboard. See the screenshot below.

Semrush Review: Keywords Research

There are a lot of keyword research tools on the market. Some are free and while others are premium.

However, Semrush Keywords Research tool stands out from others in many ways. 

I entered the “American food” keyword into the Semrush search box and selected the US database. It is selected by default. Google US search engine is referred to as Google.com.

So, I got search results for www.google.com. If you want to change the search engine, you can do it by selecting your desired search engine from the menu.

semrush-search-american-food

Within a few seconds, I got the search results for the “American food” keyword phrase. This screenshot will show you how the “American food” keyword performs on Google.com briefly.

keyword-overview-semrush

According to above Semrush keyword overview report.

  • The “American food” keyword is populated over nine thousand times on Google’s leading search engine alone.
  • It is a competitive one. Over 8.2 billion web pages are competing for this keyword.
  • Advertisers have an apparent desire to get more clicks from Korean and USA residents over others. CPC Distribution demonstrates it very well.
  • The organic search trend of this keyword is usual. ‘American food’ is an ever-green keyword that can drive a steady traffic stream to your website if your landing page is ranked higher than SERP.

If we look into the ‘Keywords’ section, we can see two main parts. They are Phrase Match keywords and Related keywords.

match-keywords-semrush

Let’s check what related-match keywords Semrush shows us for the “grammar checker” keyword phrase.

phrase-match-keywords

As you see, the Semrush keyword research tool is so powerful and accurate. I have a Semrush Pro account. So, I can check all 2300+ keywords at another time and write articles around them. Just check the search volume of these keywords. And CPC values.

keyword ideas semrush

Not only that, but you can also see the top 100 websites ranking for a particular keyword as well. It updates daily so you can always get up-to-date information on Semrush.

serp live update for keyword phrases semrush

Now let’s find some profitable keywords for Adsense using Semrush.

I added some conditions to filter targeted keywords.

filter related keywords

Therefore, I will get only keywords with a higher CPC value than $5.00, a monthly search volume of more than 20, and a competition level below 8. I still got ~1,881 keyword ideas. I ordered them as CPC descending level.

high cpc keywords

I am not sure the real keyword intent of “free checker.” But, all other keywords are highly targeted for “grammar checker.”

Check out the highlighted long-tail keywords. Don’t you think they are real blog post ideas that can drive constant and convert traffic every month?

If you think that they are competitive, look at the competition ratio.

And with a few seconds of work, I was able to find some laser-targeted long-tail keywords.

targeted long-tail keywords

Do you want to know how I generated these unknown long-tail keywords within a few seconds? Here’s the trick. I just added a condition to filter keywords that contain the “how” word!

informative keywords search
Overall thoughts on Semrush Keywords tool

Considering many free and paid keyword research tools out there, it’s hard to compare the Semrush Keyword Research tool with others. But, the real key advantage Semrush has over others is the data and the update frequency.

Although there are many Semrush alternatives for keyword research, such as Ahrefs, Google Keyword Planner, Semrush has a unique way of organizing keyword phrases and present them in a way even a newbie can get used to the tool.

Analyze Competitors With Semrush

Have you heard of this popular quote?

Good artists copy; great artists steal. — Pablo Picasso

How can you apply this to your online business? How can you take advantage of your competitors’ strong pillars?

That’s what Semrush’s Competitor Analysis can do for you. Stealing others’ traffic is not illegal when it does ethically. If your competitors are doing something good, why can’t you?

In fact, Competitor analytics is what I did first and got a very successful result when I started using Semrush in 2013.

How to Find competitors keywords with Semrush

Here’s how to leverage competitors strong holds to your advantage.

Step #1: Go to Semrush over here and input your competitor’s website URL. I typed “copyblogger.com” into the search box.

domain-search-semrush

Here’s the main report of copyblogger.com.

domain-overview-copybloggercom-semrush

Key terms of this report:

  • Traffic: According to Semrush, traffic number is the average daily traffic the website/web page received from the particular search engine. So, CopyBlogger.com gets an average of 74,100 traffic from Google.com daily.
  • Keywords: The total number of search terms that CopyBlogger’s web pages rank for on the top 20 results.
  • Traffic cost: The cost of buying the same traffic through Adwords (as Google.com). Remember that this number could shift every day even traffic is similar. Because of Adwords’ keyword competitions change every time, and so CPC values too.
  • Semrush Rank: This number is just like the Alexa traffic rank. Semrush ranks the website according to organic traffic volume and traffic cost. More traffic doesn’t mean that it has a higher Semrush level. It depends on a few factors, especially on traffic cost.
  • Paid Search traffic: Bought traffic from Google Adwords or Bing Ad center. In this example, CopyBlogger receives 169 paid visitors from Google.com alone.
  • Paid Search Keywords: The number of search terms that bring traffic to a particular website.
  • Traffic Cost: Cost for traffic acquisition through Google Adwords or Bing Ads etc.
  • Backlinks: Number of inbound links and unique domains & IPs.
  • Display Advertising: Banner advertising stats.
  • Organic keywords pie-chart: Traffic distribution over traffic sources. Mobile-US = Percentage of mobile organic traffic comes from Google.com. US = Google.com search engine. This pie-chart will give you an idea from which countries your competitor’s website receives the most traffic.
  • Traffic over time: You can find out the traffic trend of the competitor website from this chart. Very useful to know their content marketing strategies. A steady increase of traffic line showcases that they use white-hat SEO strategies and use proper content marketing strategies. On the other hand, a quick bump up of traffic and a quick breakdown of traffic reveals that the particular website has used black-hat SEO tactics, and Google has penalized it.

Once you get familiar with the above metrics, you can quickly determine the status of any website for any search engine.

Step #2: As we will spy on competitors’ keywords, let’s move to the next section: Organic keywords.

This section includes two subsections: Top Organic Keywords and Organic Position Distribution.

organic-keywords-positions-semrush

According to the statistics given by Semrush competitive analytics tool, CopyBlogger.com has got over 109K top organic keywords (keyword phrases Copyblogger ranks on the top 100 search result pages).

And people do search for the Copyblogger brand on Google too. Branded search data is an excellent indication of how popular and authoritative the site is.

branded-search

Step #3: Here are some organic keywords for CopyBlogger.

copyblogger-organic-keywords-semrush

Key terms in this report:

  • Keyword: The Search query.
  • Position: SERP ranks the position of the particular landing page for the keyword. Semrush shows the previous and current ranking positions.
  • Traffic: The average number of people expected to visit the site through the specific keyword.
  • CPC: PPC ads cost value.
  • URL: Landing page address that ranks for a particular keyword.
  • Cost: The total value of traffic in currency.
  • Keyword Difficulty percentage: The difficulty of ranking for a particular keyword. It ranges from 0 to 100. The highest rate is 100%.
  • Results: The total number of organic results complete for the keyword in the current day.
  • Trend: Keyword search trend or keyword interest shows the popularity of keywords over time.
  • SERP source: See the cached result of the Search Engine Result Page.
  • Last Update: The latest crawled date

Step #4: As you found your competitors’ keywords, you can download the keyword report as an .XLS file and write content around each keyword.

Also, you can find some excellent long-tail informational keywords with decent search volume using filter options.

long tail keywords

There are lots of ways you can use the Semrush tool to find the keywords of your competitors. I am using this tool for some time and have got great results so far.

Overall thoughts on Semrush Competitor Analytics tool

Only a few companies have the technology and big data as Semrush’s Competitor Analytics. Here are some key advantages of Semrush’s Competitor Analytics compared with Semrush alternatives.

  • Historical data — Semrush keeps up historical data so you can measure data convincingly.
  • Geographical data
  • Compare site to site — Find out exactly which are common keywords and which keywords only your competitor is using and killing it.
  • Measure market trends

Overall, my final review on Semrush Competitor Analytics is that everybody should use it because it’s probably the world’s best competitor analytics tool and because you do not have to pay extra for another competitor spy tool.

Another SEO toolset inside Semrush is the Link Building. It includes total four tools.

  1. Backlink Analytics
  2. Backlink Audit
  3. Link Building Tool
  4. Bulk Analytics

Here’s the screenshot for Semrush Backlink Audit Overview report.

backlink-audit-semrush-report

You can also compare backlink profiles with several domains.

compare-backlinks-domains-semrush
  1. Number of total backlinks, referring domains, referring IPs
  2. Authority Score
  3. The trend for the Authority Score and total backlinks number
  4. Backlink types and link attributes
  5. List of referring domains

The Link Building tool makes searching prospects, link outreach, and monitoring progress so much easier.

link-building-tool-workflow-semrush

Semrush’s Link Building toolset is now robust and comparable with competitors such as Ahrefs. What makes the Semrush is a more elegant choice for bloggers is that it comes with a Link Building workflow tool that makes building links so much more accessible than ever.

The plus point is you do not have to use a link building and email outreach tool such as Ninja Outreach.

Overall thoughts on Semrush Link Building Tool

My final review of Semrush Link Building Tool is it does what it intends to do plus more.

Comparing other link-building tools such as Ahrefs with Semrush, Semrush integrates with tools such as Majestic, Google Search Console so that they can get maximum results. And you do not have to pay extra. That means you save money when you use Semrush.

Site Audit

Another helpful and important Semrush SEO tool is Site Audit. Semrush’s Site Audit is a cloud-based auditing tool, unlike WebSite Auditor, and it can crawl many web pages without any error.

Site Audit tool has improved a lot over the years.

  1. Over 120 on-page and technical SEO checks from surface-level issues like duplicate content and broken links to in-depth analysis of AMPs, HTTPS implementation, correct usage of the hreflang attribute, crawlability, and indexability
  2. Flexible settings – domain, subdomain, or subfolder crawling. Ability to include/exclude specific pages and audit the desktop or mobile version of a site
  3. On-demand crawling & scheduled auto re-crawls on a daily or weekly basis
  4. High-speed crawler that will process all your pages in minutes, not hours
  5. Awesome UI – big-picture reports with an ocean of data.
semrush-site-audit

Watch this video on how to audit your website with Semrush below to find out more.

Overall thoughts on Semrush Site Audit

There are many Site Audit software, such as WebSite Auditor, which I often use for my clients’ works. One downside of WebSite Auditor is that it runs on the PC, so it needs higher resources to crawl a big site. Also, it requires MOZ API for checking page and domain authority values. Learn more in this review on WebSite Auditor software.

That’s why I think Semrush Site Audit is really good for any marketer. Also, you can set up email notifications so that you’ll receive periodic updates on new issues that occurred on your site.

My final review on Semrush Site Audit is that if your site includes many pages like 1,000, use Semrush. However, if you are looking for Site Audit software for your agency, I suggest a Website Auditor.

Keyword Gap

Another tool I want to showcase in this Semrush review is the Keyword Gap.

Think of a scenario where you wanted to contrast your site’s differences (ideally strengths and weaknesses) against your top competitors.

  1. You want to know which keywords your site is performing better in search engine result pages.
  2. You want to know which keywords your competitors are ranking top in search engine result pages.
  3. You want to know the competitive level between your site and competitors to get a clear idea if it’s worth spending your time furthermore on those specific keywords.

That’s what the Keyword Gap tool by Semrush is mainly used for.

keyword-gap-semrush

After you entered at least one of your competitors’ domains and clicked the “Go” button, you would see common keywords between your site and competitor. Take a look at the screenshot below for instance.

semrush-keyword-gap-tool

According to the results I received, ShoutMeLoud beats Pitiya in every corner!

The best thing about the Keyword Gap tool is not just identifying common keywords but also opening a way for finding keywords that your competitor is using but not YOU! If your competitor can rank for specific keywords at the top of SERP, why can’t you?

copybloggervshubspot

You can also use the Semrush Keyword Gap tool to find out the powerfulness of a site compared to another.

Keyword Magic Tool

Semrush keyword magic tool changed how keywords research is done in different ways for good!

Typically, you had to enter a search term and find phrase-match, related and broad-match keyword ideas to generate keyword ideas. You couldn’t find specific keyword ideas, particularly such as questions that are important in mobile SEO.

However, Keyword Magic Tool by Semrush solves this issue. Look at the screenshot below.

keyword-magic-semrush

By using Semrush Keyword Magic Tool, you can…

  • Find the exact targeted keywords you want to find. No more hoping you’d find targeted keywords. They are categorized based on the number of keywords and search volume.
  • Find questions (Have some FAQ section is going to help improve SERP rankings and search traffic)
  • Find SERP features opportunities fast: These SERP Features include Instant Answer, Knowledge Graph, Carousel, Local Pack, News, Images, Site Links, reviews, Tweets, Video, Featured Video, and Featured Snippets.
  • Uncover new profitable keyword ideas for content such as blog posts, YouTube videos, and Podcasts.
  • Find related keywords: Find relevant keyword ideas.

If you are looking for an excellent and robust keyword research tool, be it Semrush Keyword Magic. I haven’t seen anything similar to the Semrush Keyword Magic tool on the market so far.

It can generate all types of keywords in a short period and make your next blog post successful.

Overall thoughts on Keyword Magic Tool

Semrush Keyword Magic Tool goes beyond the traditional ways of researching keywords. Instead, it focuses on the user level and intelligently represents keyword phrases that match your topic.

I highly recommend using the Keyword Magic tool for your next keyword research campaign.

Traffic Analytics

In this Semrush review, I talked more about the SEO part of Semrush. However, Semrush has widened its direction in the last few years ago. In fact, now Semrush is an excellent alternative to tools like Alexa, Quantcast, and Similarweb.com.

Now Semrush provides more advanced and powerful tools for digital marketers well. One of those fabulous tools is Traffic Analytics.

In their own words…

semrush-traffic-analytics

Semrush Traffic Analytics has got multiple features…

Semrush Traffic Rank

top-10-semrush-traffic-ranks

Find the world’s top websites based on the estimated traffic by Semrush. Learn more about the Semrush Traffic rank over here.

Reveal traffic sources of your competitors

Your competitor websites may utilize underground traffic methods that skyrocket their leads and revenue. Uncover all traffic sources of your competitors using the Semrush analytics tool.

traffic-sources-semrush

You can find out:

  • Where do they get their traffic from?
  • Who are their most active Affiliates?
  • Which domain is worth trying to get a backlink from?
  • If they acquired any new partners

Find GEO Traffic Distribution of any site

It is always good to know who the target audience of a website is. Now you can find the geography of the traffic of any site without the guesswork, thanks to the Semrush Traffic analytics toolkit.

Traffic Analytics: Geo Distribution for nike.com

Find answers for these specific questions instantly:

  • Which source market is main for your competitor?
  • How users from different countries behave on that website?
  • How their marketing efforts affected their traffic from a particular country?

Find destination sites

Would you be interested in knowing which sites your competitor website’s visitors land on after visiting it?

Or would you like to uncover marketing strategies of a site?

Semrush Traffic Analytics show destination sites of any site. 

top destinations semrush traffic analytics

Find out:

  • Business partners
  • Affiliate programs & network
  • Unique landing pages such as webinar registrations and newsletter sign-up pages.
  • Backlink partners
  • Localized versions of the website

Compare websites

When you compare your site with your competitors, you can get a big picture of which sides to improve on and which sides are strong for your business.

The marketing Insights toolkit from Semrush allows you to benchmark and compare multiple websites at once and get the most up-to-date data to make clear and smart decisions.

Audience comparison is such invaluable part of Semrush Traffic toolkit.

semrush-audience-overlap

It allows you to understand:

  • How your competitors’ audiences overlap with yours
  • The size of the gap in the relevant audience that you have not reached yet
  • How the audience of your potential co-marketing partner or business partner matches with yours
  • How many people visit both chosen websites (e.g., media)
  • How the audience of the media where you want to advertise or publish matches with yours
  • How to compare the size and intersection of the competitors in the niche or market

The Marketing Insights toolkit of Semrush is one of my favorite tools because, as an internet marketer, it allows me to estimate the traffic of a site easily.

Other Semrush Tools and Features That Can Not Be Neglected

SEO Toolkit

Most of this Semrush review is dedicated to Search Engine Optimization because most people are curious to know if Semrush is the best tool for their SEO campaigns.

However, I didn’t feature every SEO-related feature on this Semrush review. Here is a video from Semrush that explains the overview of the Semrush SEO Toolkit. Watch this video if you are into search engine optimization and want to know SEMRUSH can help to increase your organic traffic.

Advertising Toolkit

Content Marketing Toolkit

Social Media Toolkit

Business Lead Generation Tool for Agencies

Generate business leads for your online agency or service by giving away a free website SEO audit report for a given site. (up to 25 pages are audited)

semrush-lead-generation-widget-setup
Business Lead Generation Tool – SEMRUSH

If you are running a digital marketing agency that provides SEO services, you can embed the Semrush Lead generation widget on your site and collect high-quality business lead easily.

Listing Management

Local SEO has become more important as Google, and other search engines started providing user-based and location-based results.

Suppose you are particularly running a local SEO agency and wondering how Semrush can help improving listing on search engines and review and reputation management services such as Yelp, dozens of other maps, apps, search engines, and directories. In that case, you should try the List management tool by Semrush today!

Or, if you want to build citations for your website and improve search engine ranking by increasing brand mentions on reputable sites, you should try the Semrush List Management tool today.

business-listing-distribution-management-semrush
Manage Your Business Online Presence with SEMRUSH

As for wiring this SEMRUSH review, Semrush distributes your business listing up to 72 different sites and directories.

Semrush business listing is easing your work on distributing and making another income source for your SEO services!

SEO Content Template

Writing SEO-friendly content is a big task because there are many things to consider, such as how much the keyword should be applied, what synonyms to use, which backlinks should increase SERP ranking, etc.

The revolutionary newest SEO tool from Semrush content marketers and bloggers, and freelancer writers are SEO Content Template.

Like the same suggests itself, the SEO Content Template tool builds a template based on keywords you entered.

Please check out this brief explanation video from Semrush.

Semrush Tutorials

It doesn’t matter if a tool can do thousands of things. If there are not enough tutorials on how to use the tool, it’s a big NO because, as marketers, we are better off spending time on a tool that we can use rather than one cannot. Semrush is one of the BEST tools out there, with thousands of tutorials.

Semrush YouTube Channel

Semrush’s YouTube channel is often updated with new fresh tips and tutorials on using Semrush tools.

Semrush Walkthrough

Semrush knows that they have built a digital marketing toolkit with hundreds of different tools for various use cases!

That is why they have added walkthrough videos of each tool. Most videos are 2 min to 10 min long. So you can understand what each tool does quickly without reading tons of articles!

Semrush Academy

Become a Semrush and digital marketing expert by taking courses and passing examples!

semrush-academy

Semrush Knowledgebase

Do you have any queries about how to do the ABC thing with Semrush or want to know what the XYZ feature in Semrush does? Check out Semrush Knowledgebase!

semrush-kb

Semrush Blog

Get insider tips, tricks, and strategies to grow your business with the Semrush toolkit on Semrush Blog.

Semrush Prices

The price tag is significant for any business, whether you run a B2B or B2C business. If you read this Semrush review from start to this point, you would find out that Semrush is not an ordinary, just another tool.

It provides tools for EVERY marketer. There is at least one tool for any digital marketing purpose.

If you combine all other tools that provide similar services such as… keyword research, backlink checking, SEO audit, PPC assistant, social media brand monitoring, SEO Content writing, and marketing insights, it would cost you at least four figures per month.

Take a look at the table below for a rough estimation.

Purpose

Best Semrush Alternatives

Comparable Price Rating of Semrush Competitor Tool
Keyword Research

KeywordTool.io

$199/month

 3/5

Backlink checking

Ahrefs

$99/month

 4/5
SEO AuditWebsite Auditor Software

$125 + $15/month

 4/5

Marketing Insights

Similar Web

$199/month

 3.5/5

Tracking Social Media Mentions

Awario

$89/month

 5/5

Build PPC ads

Wordstream

$264/month

 4/5

However, Semrush pricing is not that high. Semrush has packages for every business owner (small, medium, or enterprise-level businesses). Take a look at the pricing table below.

semrush-prices-plans

If you are looking for the best Semrush plan for your needs, take a look at the feature comparison table in the middle of the pricing page of Semrush.

Which Semrush plan is suitable for you?

If you are a small business owner like a blogger, choose the Semrush Pro plan. The only significant difference between Semrush Pro and Semrush GURU is the Historical data access.

Because you will most likely use Semrush for keyword research, positing tracking, and link building, you will not see a difference.

Suppose you are running a medium-sized business such as a media buying company or an agency that provides SEO services. In that case, you should select the Semrush Guru plan not only because it unlocks features like Historical data and Multitargeting, but also you can brand the PDF report.

  • SEMRUSH PRO — for bloggers, content marketers
  • SEMRUSH GURU — for digital agencies and freelance service providers

Is Semrush worth it?

In this Semrush review, I showed you how powerful Semrush is and how it can drastically grow your online business even you are not aware of current SEO trends and strategies that work TODAY.

If you are seriously considering using a toolkit for your business, be it Semrush. I am using Semrush tools since 2013 and have got excellent results. Semrush is the tool that helped me a lot from moving this blog from BlogSpot to WordPress and widen my online estate network while growing my existing business based on pure white-hat SEO strategies.

You have seen why millions of online business owners like YOU use Semrush daily to grow their businesses. If you want to become an expert in your niche and always be a step ahead of competitors, I recommend putting your hand on Semrush from now.

Why?

Because taking action is far more critical than searching for that *perfect* tool that can do EVERYTHING preciously!

Semrush is not perfect. But, it is one of THE best tools in the market. (according to me my experience, Semrush is the best tool I have used for search engine optimization and content marketing)

Free Semrush Pro Account for 7 days

As I promised earlier in the review of Semrush, I will give you a chance to create a Semrush Pro account for free, which is valid for two weeks.

To get this limited-time offer, click the link below (coupon code has been already added) and fill in the account and billing information.

Click Here to Create Your free SEMRUSH Pro Account

semrush registration form billing address

Once you logged into your Semrush account or created a new Semrush account, fill in the necessary details such as your address and credit card details.

After filling in the necessary information, read “Terms and Conditions” and then click on the “Place Order” button.

If you already have a Semrush free account, you can permanently activate this Semrush promo code for your account too. Here’s the step-by-step on how to upgrade from a free account to a Pro account.

Step #1: Go to how to upgrade and login to your account.

Step #2: Now open this link in your web browser and fill the billing information.

Step #3: Read the terms and conditions and click on “Place order” button.

Semrush Alternatives

Semrush is a robust and cheap SEO tool comparing what values you get for the money. But, you might be looking for some Semrush alternatives before giving Semrush a try.

In this Semrush review, I talked about how to use Semrush, features, pros and cons, 

I will share some of the best alternatives to Semrush. For a complete list, check out this article: https://www.pitiya.com/semrush-alternatives.html

Here are some of the best Semrush contenders.

Ahrefs

Ahrefs is probably the best alternative to Semrush. Both tools provide very similar tools, while each one has strengths and weaknesses.

Semrush vs Ahrefs

Feature

Semrush

Ahrefs

Free plan

Yes

No

WordPress Plugin

Yes

No

Keyword research

Yes

Yes

Link building tools

Yes

Yes

Site Audit

Yes

Yes

Content optimization tools

Yes

Yes

Rank tracking tools

Yes

Yes

Traffic Analytics tools

Yes

No

Market Explore tools

Yes

No

Watch this video about Ahrefs vs Semrush to find more details.

Ubersuggest

Ubersuggest might be a good free Semrush alternative particularly for keyword research.

Feature

Semrush

Ubersuggest

Free plan

Yes

Yes

WordPress Plugin

Yes

No

Keyword research

Yes

Yes

Link building tools

Yes

Yes

Site Audit

Yes

Yes

Content optimization tools

Yes

No

Rank tracking tools

Yes

Yes

Traffic Analytics tools

Yes

No

Market Explore tools

Yes

No

Final words about Semrush Review

In this Semrush review 2021, I showed you the benefits of Semrush’s features by using this Search Engine Marketing tool.

If you are a blogger, I recommend using Semrush Pro features for two weeks using the above coupon code. If you NOT see an increase in your quality traffic and your blog’s growth, you can always downgrade or cancel your account.

But, that happens very rarely if you take action and full advantage of the Semrush toolkit.

That’s why many SEO experts and professional Internet marketers recommend Semrush for many digital marketing activities, from keyword research to competitive analysis.

If you are nervous and still don’t know if Semrush is for you, then I recommend creating a free Semrush account over here and see if it can fulfill your requirements.

Overall, Semrush takes an IMPORTANT role in my digital marketing toolkit. So, where do you place this tool? Top or bottom?

Have I missed any particular thing to showcase in this Semrush review? Share your thoughts about Semrush below the comment form.

Resources & Further reading

Semrush Review $119.95
  • Domain & Keyword Analytics
    (5)
  • SEO Tookit
    (4.8)
  • Traffic Analytics
    (5)
  • Content Toolkit
    (4.7)
  • Projects
    (5)
  • Reporting
    (5)
  • Data & Coverage
    (5)
4.9

Summary

Although there are dozens of SEO tools to choose from, Semrush is one of its own kind. Be it search engine optimization or social media marketing, or content marketing. Semrush has got you covered with versatile yet easy-to-use tools and features. Also, Semrush’s stats are extensive and on par or better with Ahrefs.

It converts complex algorithmic data into eye-catching charts and tables and represents you so that you can make smart business decisions. Give Semrush a try for free.

Pros

  • Extensive database
  • High-quality tools for different marketing purposes
  • Helpful guides and content
  • Worth your money

Cons

  • Take some time to get accustomed
semrush review

8 thoughts on “Semrush Review: All You Need to Know + (Alternatives)”

  1. This is highly informatics, crisp and clear. I think that Everything has been described in systematic manner so that reader could get maximum information and learn many more.

    Reply
  2. Very detailed article and yes, SEMrush is one of my most favorite keyword research tools. I am using this tool since last couple of years and very much satisfied with the results. Recommended to all.

    Reply
    • Yes Sam, SEMrush keyword research tool is one of best SEM tools. I too use SEMrush since a some time and got better results. Thank you for sharing your review of SEMrush in comments.

      Reply
  3. iSpionage.com is another tool that businesses can use to download their competitors’ top PPC and SEO terms, ad copy variations, and landing pages.

    Reply
  4. Wish it wasn’t so expensive. Sometimes all you need is your brain, excel, and free tools. I’m in e-commerce and with mid to small projects I’m doing fine with Serpstat for just $15/mo, and if there’s a need I back it up with SEMrush.

    Reply
    • Yes, some plans are little bit cost. But, it provides various tools for SEO and SEM. SEMrush can speed up for your marketing growth seriously.

      Reply

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