When you first create a blog on Tumblr, you get a free sub-domain from Tumblr. But, when it comes to professional blogging, after you’ve got some experience in blogging, you should change some main parts of your blog such as Tumblr theme and free domain Tumblr.

If you’re serious about your blog and want to stand out from the crowd, you should use a custom domain name for your blog. Although Tumblr is a blogging + social networking website, you can make it more special by adding a custom domain to Tumblr.

It will not only increase the Tumblr SEO, but also people will treat your blog as an authority website such as Moz. If you’re wondering why you should use a custom domain name for your Tumblr blog, please read this article to learn what a custom domain name Tumblr is and why you should have one.

How to set up Custom Domain Name for Tumblr – Step By Step Guide

I think now you have a Tumblr blog with a sub-domain such as yourcoolblog.tumblr.com. I will show you how to convert it from yourcoolblog.tumblr.com to yourcoolblog.com. You just need to follow these steps correctly and wait a few hours.

To make a custom domain on Tumblr, you have to follow these three main steps:

  1. Choose a Custom Domain and buy your desired domain
  2. Configure your domain name to work with Tumblr
  3. Change Tumblr address to custom domain
  4. Optional: Add a new sitemap to webmaster tools and changing the blog address in Google Analytics

Are you ready for setting up your own domain name with Tumblr? So, Let’s start adding a new top level domain to Tumblr blog.

Step #1 Choose a Domain Name for Your Blog

This is the most important step in this tutorial. If you choose a wrong domain for your blog, it will break down your blog and lose the credibility and the authority.

In a previous post, I shared a few free tools to check domain name availability. You can use them to find a good available top level domain. But I will give you a few tips to find a perfect domain name for your Tumblr blog.

If you want a top level domain for your branded blog:

  • Use an easy to spell, enter and share domain name with or without keywords. Ex: labnol.org
  • Search on social media, whether that brand is already registered. Ex: For Facebook, you might search for whether there is a fan page with your brand.

If you want a top level domain for your small business blog:

  • Use an easy to spell, enter and share domain name with relevant keywords. Ex: problogtricks.com, socialmediaexaminer.com. If your root domain has some keywords, they will help in boosting search engine ranking position for some keywords.
  • Analyze main competitors in your industry. If there’s a competition and more opportunities, great. Stick with your niche. You just need to find a way to stand out from your competitors. You can competitor research using SEMrush. Learn more about SEMrush reading this SEMrush review post and get a SEMrush free trial Pro account over here.
  • Try to find an available top-level domain for your blog rather than a country-specific domain. (If your target audience is not limited to a country/continent)

If you want a top level domain for your niche specific blog:

  • Use a keyword rich domain name for your blog. It doesn’t matter if you add numbers to your domain. Ex: premiumtumblrthemes2015.com You can find long tail keywords with domain name opportunities with Long Tail Pro keyword research software. Use SEMrush to find keyword difficulties and search volumes of each keywords.

Use these free tools to find an available domain name for your blog. Also, you can find a good domain name through domain name registrars such as Godaddy and using complete niche marketing SEO software such as LongTail Pro platinum. (Learn how to Get a special discount for LongTail Pro platinum tool over here.)

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Step #2 configure your domain name to work with Tumblr

Now you have a good domain name for your blog. It’s time to configure it to work with Tumblr.

Note: I explain here how to configure Godaddy domain to work with Tumblr. If you purchased a domain name from Godaddy, you don’t need to worry about these steps. Also, there are not big differences between Godaddy and other domain name registrars. Read below steps carefully and follow its instructions.

#1. Log into your Godaddy Account Manager using your account username and password.

My Account Login - Godaddy
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#2. In the Godaddy Products page, near to Domains, click on Launch.

Godaddy Domains - Launch
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#3. Now you can see all your purchased domains. Click on the domain you want to use in your Tumblr and then click on the down-arrow button near to the domain. Next select on Manage DNS option.

Manage DNS - Domains
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#4.  Now you are in the DNS zone. First, you need to add an A (Host) record in the DNS zone. By adding an A (Host) record, you point your domain to the Tumblr host IP. It’s like you link your domain to work with Tumblr where your blog is hosted. Simply click on “Add Record” button.

Add Record - Godaddy Domains
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#5. Now you’d see a pop out box named with “Add Zone Record” under your selected domain. Select “A (Host)” under the record type. Then type these values in each text box. Look at below screenshot for an example.

Host: @
Point to:
TTL: 1 Hour


Add A Host - Godaddy Domains
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After adding necessary values, click on “Finish” button and then “Save” button.

Now you are almost done. But if you want to add a subdomain such as www or blog in front of your domain, you should add another value to your Domain DNS zone.

Follow these steps if you want to add www to your blog domain name. Ex: yourblogname.com to www.yourblogbname.com

#6. In the DNS zone file zone, click on “Add Record” link.

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#7. Then select on CNAME (Alias) as the record zone. Under “Host” field, type “www”. In the “point to” text field, enter domains.tumblr.com. Set TLL (Time to Live changes) as 1 hour or 30 minutes. Here are two fields and their values you’ll fill up.

Host: www
Point to: domains.tumblr.com


Domain Details
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Click on “Finish” button and then save changes button.

I have created a CNAME for new Tumblr blog goto.problogtricks.com. Here’s how i entered the values to Godaddy CNAME.

Tumblr Custom Domain
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If you want add another sub-domain (ex: blog.yourwebsite,com) to your root domain, you just need to add another CNAME record pointing Tumblr.

Step #3: Change Tumblr Address for New Custom Domain

Everything is done with your Godaddy account. You have to wait a few minutes till all changes are saved and worked. After a few minutes, follow these instructions to add new Custom domain to Tumblr blog.

#1. Login to your Tumblr account using your username and password.

#2. Go to the settings page of your Tumblr blog. https://www.tumblr.com/settings/blog/YourTumblrBlogNameHere

#3. Click on Pencil icon under Tumblr URL.

Tumblr URL
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#4. Then activate the “Use a Custom Domain” option.

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#5. Enter your new domain name as shown in below screenshot. After entering the new custom domain to Tumblr, to check everything is correct so far, click on the Test domain link.

use a custom domain name tumblr
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If you followed every step above correctly as I explained, you’d see a screen similar to below.

custom domain is available - tumblr message
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If you are getting error messages, I recommend you to wait a few hours to save changes you have done in Godaddy Domains manager.

#6. If you got a successful message like above, then click on “Save” button.

You’re done. Now you set up the custom domain for your Tumblr blog. As you changed the URL structure of your blog, you have to change default settings on webmaster tools and analyzing systems.

Read these articles and follow the steps in these tutorials to set up analyzing services for your blog.

As you set up custom domain to Tumblr, you might want to learn how to increase the SEO performance of your Tumblr blog. Read this Ultimate guide to Tumblr SEO to boost your organic traffic and optimize your website for both people and search engines. It’s the Internet’s first Guide for Tumblr SEO. Once you followed the steps in that tutorial, you can see a drastic improvement of your website traffic quickly.


Although Tumblr gives you a free subdomain for your blog, you should use a custom domain for Tumblr. It will not only inspire you to blog like a pro, but also will stand your blog out from other thousands of or millions of blogs out there.

This step by step tutorial showed you how to set up the custom domain in Tumblr. There’s no magic or need special skills to set up the custom domain. But you need to learn how to choose a perfect domain name and how to map your domain name to work with Tumblr.

If you found this post is informative, don’t forget to share it with your friends on your favorite social networks.

Note: If you found that Tumblr custom domain not working or want to learn more about how to setup custom domain Tumblr with Godaddy, please use below comment form and let me know your query. I will help you from teaching what’s a custom domain on Tumblr to setting up custom domain Tumblr blog for free.

Have any question or suggestion? Share it in the comment form below.

tumblr custom domain set up
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About the author 

Chamal Rathnayaka

A blogger, Growth Hacker, and Internet Marketer since 2012. Chamal Rathnayaka is the founder of this very site and he's sharing his experience and knowledge on Internet marketing through Pitiya blog. Send him a message on Pitiya.com/contact.


  • I’m a a lame duck at the machine & SEO part of my business. Super frustrating. So I usually have very dumb questions. Here goes…
    …If I already have my domain name pointed to my server where my domain is, can I add in another “pointer” to my tumblr blog?
    Thanks in advance.

    • Hi Jen,

      Not to worry. Actually it is a good question. You can point number of domains to your sub domain.

      ex: example.com -> yourblog.tumblr.com
      example2.com -> yourblog.tumblr.com
      example3.com -> yourblog.tumblr.com

      But, only one domain can control over the entire website (blog post, static, archive and sitemap page permalinks). You can set other domains to forward to main website. (Use 301 permanent redirect method)

      Let me know if you have any question.

      Thank you very much!

  • Hey,

    I had one query!

    When we are setting up custom domains in tumblr.. Basically what we are doing?

    For e.g. I have a money site boostup.com which is powered by WordPress.

    And I have one another blog on Tumblr… boostup..tumblr.com

    When we are setting up custom domain ( by setting up A record and in Cname ( domain.tumblr.com) , are we redirecting our Tumblr site to WordPress site or vice versa?

    When I did this, I was not able to open my money site. When I opened Boostup.com it redirected me to the Tumblr site.

    Really frustrated, Please help!

  • Heya i am for thhe primary time here. ӏ fօund this board and I find It tгuly ᥙseful & іt helped
    mе ouut much. Ӏ’m hoping to provide ѕomething back аnd aid оthers sսch as you elped me.

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