In today’s fast-paced world, convenience is king. When browsing a website, visitors crave instant connection and efficient interactions. You can definitely use live chat tools such as a WhatsApp widget, an All-in-one social live chat widget, or professional chat software.
However, since live chats can be automated via bots, people still prefer a humane solution. This is where click-to-call widgets come in, emerging as a game-changer in website communication and as a way to convert visitors into customers, especially for high-ticket products.
Imagine a simple yet striking button on your website, pulsating with the promise of immediate connection. With a single click, visitors can initiate a phone call directly with your business, bypassing the hassle of filling out forms or searching for contact information. This seamless transition creates a more engaging and convenient experience, fostering stronger connections and ultimately boosting conversions.
Click-to-call widgets are not just about convenience; they offer a multitude of benefits for both businesses and website visitors. By streamlining communication and removing barriers to contact, they can:
For Businesses:
- Increased conversion rates: Convert website visitors into leads and customers by providing a direct path to contact.
- Improved customer service: Offer immediate support and resolution to customer inquiries.
- Enhanced brand image: Project a professional and responsive image by prioritizing customer communication.
- Increased sales: Capture leads in real-time and close deals faster.
For Website Visitors:
- Convenient and immediate communication: Connect with businesses instantly without navigating complex websites.
- Reduced wait times: Avoid the frustration of waiting on hold or filling out lengthy forms.
- Improved user experience: Enjoy a seamless and intuitive interaction with the website.
- Increased trust and confidence: Feel reassured knowing that help is readily available.
Click-to-call widgets are no longer a mere trend; they are becoming essential for any website that values customer engagement and conversion. In today’s digital landscape, providing a convenient and immediate communication channel is not just an option; it’s a necessity.
Here’s why:
- 39% of consumers are more likely to call a business after performing a mobile search. Additionally, 37% of retail shoppers directly call from paid search ad call extensions. (source)
- $1 trillion in U.S. consumer spending is influenced by phone calls. Calls convert to revenue 10–15x more than web leads, and 84% of marketers report higher conversion rates for calls with larger order values. While exact percentages for “importance” vary, the dominance of calls in high-value purchases underscores their critical role. (source)
By integrating click-to-call widgets on websites, businesses can unlock a world of possibilities, forge stronger relationships with their customers, and achieve sustainable success.
Factors to consider when using Click-to-call or dial widgets on websites
- Customize your widget: Most Click-to-dial widget builders have options to edit your widget to resonate with your brand and get the user’s attention with, for example, popups, floating buttons, and animations.
- Keep user experience in mind: There’s a chance you might already be using a floating widget such as social media widgets (sharing buttons, follow icons), cookie notification popups, and live chat tools such as a Telegram Chat widget on your site. In that case, make sure to align the placement of the click-to-call widget so as not to make the page obstructive.
- Decide which phone number you want to use: There is a chance that bots or your competitors will abuse the click-to-call tool on your site. You can use a virtual or secondary phone number with features like toll-free.
- Integrate into your CRM software: Never miss the opportunity to follow up on your leads. Connect phone numbers to your CRM software and follow up leads to close more sales.
Best HTML Click-to-Call Widgets to Use Today
Elfsight’s Click to Call widget
If you were looking for services to add HTML widgets to your site, Elfsight would be a serious option. Elfsight is an online website widgets provider with 90+ apps in its library. You can create various widgets for your site, such as customer review sliders, pricing tables with feature comparisons, Google Maps with multiple locations, LinkedIn company feed grids, and social proof tools to grow your business.
Elfsight’s Click-to-Call widget builder is equipped with a visual editor and other features to help you create a website dial widget without any web designing skills.
Features:
- Templates: Elfsight’s Click to Call widget generator comes with several templates for various circumstances: Call Us (a floating button widget), Sale (a floating button with the profile picture and name of the sales manager), Consultation, Support, and Booking (similar to the Sale template), and a Floating Call button. Every template can be edited to resonate with your website theme and deliver the front-end message in your local language if your target audience is not non-English-speaking people.
- Widget positions: There are three options: 1) Right floating, 2) Left floating, 3) Inline
- Edit content: The widget builder allows you to show the call button icon, edit button text, add the call number, and format it. You can also customize the call window by adding your profile picture and a brief introduction.
- Widget display conditions: Do you want only to show the click-to-dial widget for new mobile visitors? No problem — Elfsight has got them! You can specify the widget’s appearance on your site based on these criteria: Pages, Devices, and visitors.
- Set the schedule: Elfsight might be the best click-to-call widget for any business owner because of its schedule setting. You can choose the days of the week, start and end times, and the time zone for the widget’s display on your site. This is perfect for setting the working time for the website dial widget.
- Open call window triggers: This setting allows you to set the type of visitor behavior that will open the call window to encourage the visitor to call you. Variables are Time on page, Time on site, Scroll position, and Exit intent.
- Customize the widget’s appearance: Change the look and feel of the click-to-call widget by changing color schemes, fonts, and click-to-call button animations, all without coding. However, there are also custom CSS and JavaScript fields to customize the widget’s outlook furthermore if you want to.
- Install on unlimited websites: Do you want to embed your Click-to-call widget on multiple domains? No problem. Elfsight does not lock you out based on the websites. In fact, you can use it on unlimited websites. The widget can be embedded on any platform, including WordPress, Squarespace, Wix, Shopify, Blogger, and any static HTML webpage.
How to create a click-to-call button widget for websites using Elfsight
Use the following free Click-to-call widget generator to design your dial widget for your site.
You can also sign up for Elfsight from this link, search for the “Click to Call” app on the ‘Catalog Home’ and start customizing your widget. Watch the following short video for a demo:
Embed click to dial widget’s HTML code
Once you successfully created the widget, you will receive a code similar to the one below.
<script src="https://static.elfsight.com/platform/platform.js" async></script>
<div class="elfsight-app-9219559a-21d6-4f39-9584-42648ff00b08" data-elfsight-app-lazy></div>It will contain two parts: 1) An external JavaScript file (bolded above) and 2) an HTML div element with a class name. The JavaScript file loads all the resources while the div element identifies the widget’s placement. Copy and paste the HTML code where you want to display the click-to-dial button.
For example, if you designed a floating call button, you might want to place the code before the closing body tag (</body>) or the footer of your website theme, template, or source code. Consult your website developer if you’re unsure where it is.
On a side note, if your site already has other Elfsight widgets installed, like Photo Gallery & Slider, you need not place the JavaScript part again.
Pricing
Elfsight’s Click to Call widget is free to use. Its free plan allows one to manage one widget and is limited to 200 monthly pageviews. Upgrade to a paid plan starting from $5 per month for more widgets and increased views.
Click here to try Elfsight’s Click to Call widget.
CallPage
CallPage is an online tool for website owners and businesses to collect leads through click-to-call tools. It offers advanced features and functionalities, such as virtual numbers (local, mobile, or toll-free numbers to increase inbound calls), automated callbacks, a call routing system, automatic call logging and reporting, and an automated meeting scheduler.
Features:
- Automatic callbacks: Website users can order immediate callback from your business
- Instant call distribution: CallPage’s call routing system ensures that potential leads are connected to the first available sales or support consultant within seconds. Potential customers can also leave a message or schedule an automated callback for a more convenient date.
- Call me later: Your site visitors can schedule a call for a selected date or request a callback during your office working hours.
- Call recording and reports: Unlike other click-to-call widgets, CallPage lets you have call logs, analyze performance, and optimize to improve conversions.
- Widget customization: CallPage lets you customize the appearance of the click-to-call widget, add animations, popup windows, and more. Custom styles (CSS) are also available.
- Integrations: You can schedule meetings in Google Calendar, embed the click-to-call widget on WordPress and other CMS, and send clients’ data to your favorite CRM software.
- Call algorithms: Set the dialing sequence – random, simultaneous, or rated.
- Security: CallPage is designed to GDPR standards and has options such as IP blocking, block numbers using a blacklist, and countries blacklist.
- Virtual call center, Personalized IVR (Interactive Voice Response), call queuing, custom playbacks, Retrying failed calls, SMS follow-up, and many more features.
Pricing
CallPage is a paid service with a 14-day free trial without credit card required. Plans start from $39 monthly (1 domain with CallPage widget, one operator, up to 50 successful calls/mo). There are also add-ons available on the dashboard to increase limits. For example, it costs $10 for an extra helpline per month.
Common Ninja’s Call Button
Common Ninja is a service similar to Elfsight that offers customizable widgets to upgrade a website. Its widget library consists of 200+ widgets for various objectives, such as displaying content, collecting information, engaging users, and boosting conversions. Two of Common Ninja’s most noticeable features over others are its device-specific editing and localization features.
Common Ninja’s Call Button lets you add a responsive click-to-number dial widget on your site.
Features:
- Phone layouts and positions: Common Ninja’s Call button editor provides three options for the layout and position of the phone widget.
- Skins: Multiple skin selections allow you to choose one that best fits your website’s design and aesthetic.
- Edit call button: Change the button text, icon, and colors.
- Change appearance: Adjust the look and feel of the widget without coding. Device-specific editing tools enable you to customize unique appearances for mobile and tablet over desktop.
- Display rules: Control when and where you want to show the call button on your site. Furthermore, there’s an option to make your widget invisible temporarily.
- Localization: Translate content into different languages and display the relevant version to the suitable audience based on their web browser’s language settings.
How to create a call button using Common Ninja
Sign up for Common Ninja and look for the “Call Button” widget in your widget library. Then, open the widget builder and customize it. Here’s a demo video on how to use it.
The installation process of the Call button HTML code is very similar to Elfsight’s.
Pricing
Common Ninja’s Call Button widget is free to use. However, the free plan limits users to one widget and up to 300 views per month. The free widget also displays Common Ninja’s brand. To remove the brand and increase views and the number of call buttons, users must upgrade to a paid plan starting from $6 per month.
Click here to try Common Ninja’s Call Button widget.
Fouita’s Click to Call
Fouita is another service similar to Common Ninja. It has 60+ widgets, such as a Table of Contents, Navigation Bar, Product Image 3600, and Mini blog.
Fouita’s Click to Call widget has templates and customization options to help you make a dial button for websites.
Features:
- Templates: These allow you to choose a predesign to get started quickly.
- Chat Buttons: Add your phone number and link to other instant message services, such as Telegram, WeChat, WhatsApp, Skype, Viber Messenger, and Mail. These buttons are perfect for providing alternative communication methods.
- Settings: You can add and customize the header (including online status), widget position, and agent details, including name, avatar, and welcome message.
- Appearance: Change the way the call widget will appear on your site.
- Scheduling: Like Elfsight’s, Fouita lets you schedule the click-to-call widget, and it goes a few steps further by allowing you to have day-specific working hours and closed dates and date ranges for specific occasions such as holidays.
- Triggers and Conditions: One of the best click-to-dial widgets with a vast widget display of triggers and conditions. You can control how and when the widget is shown.
Pricing
Fouita’s Click-to-Call widget isn’t free. Pricing depends on the number of views and widgets you want to manage.
Click here to try Fouita’s Click-to-call.
Call Now Button Plugin [WordPress]
If you were looking for a WordPress plugin to add a click-to-call button, Jerry Rietveld’s Call Now Button plugin would be a great option.
Features:
- Controls: You can change the button’s color, move it to a different screen position, and limit the pages on which it should be visible.
- Google Analytics integration: Track call button clicks in Google Analytics.
- Ads integrations: Fire a conversion tag so a call is registered as a conversion in advertising platforms such as Google Ads, TikTok Ads, and Microsoft Ads.
The plugin is free, but the Pro version offers more features, such as a widget scheduler and button templates.
More Click-to-call widget providers
Here are more services you can use to create phone dial widgets for your websites:
- RingBlaze — A phone system for teams, with toll-free, local, vanity phone numbers and a call widget for websites to receive inbound calls from your website visitors.
- CallRail — A cloud phone system for businesses.
- CodeCanyon — It is a popular marketplace for purchasing scripts, plugins, apps, and widgets for websites. There, and on CodeCanyon competitor websites, you can find several click-to-call HTML widgets for many platforms.
Alternatively, you can search on platforms such as CodePen to find Click-to-call widgets with source code and hire a developer.
What is the best Click-to-call widget for you?
It depends on your business requirements. If you are looking for a call widget with tracking, callbacks, virtual numbers, reports, and recording, then a service such as CallPage is your best choice.
However, if you want to add a simple click-to-dial button to your website with additional features such as widget scheduling, then a service like Elfsight and Common Ninja would be enough.
Conclusion on best Click to call widgets
According to some studies, people still like hearing other people, and 61% of customers are likely to call a business when they’re in the purchase phase of the sales funnel. So, there isn’t a reason why you shouldn’t use a click-to-call widget on your website if your potential customers demand it.
In this article, you found a few widget generators, features, and their costs. Consider using live chat software such as Gist or a social messenger widget to provide more options for your customers, especially those who don’t want to share their numbers and are uncomfortable in verbal conversations.