Top 3 Must-Have Free Blogger SEO Tools for Blogging

In this article, you will find the top 3 best blogger SEO tools.

SEO Tools for Bloggers


Semrush homepage website screenshot

Semrush is one of the most popular SEO software with a wide range of features and tools, from keyword research to SERP rank tracking. Its features are neck and neck with Ahrefs’. However, in my opinion, you get the most value for investment compared to Ahrefs. Read our Semrush review to learn more.

Here are a few things you can do in Semrush:

  • Keywords research: Semrush’s Keywords Research tool is one of the best in the industry. Use the Keyword Magic tool to find new keyword ideas, cluster them, add new ideas to your Keyword Manager, and start writing content. The tool comes with competitor analysis features such as Keyword Difficulty, SERP analysis, trend, and more.
  • Competitor analysis: Find the competitor’s SEO strategy, including top organic keywords, estimated monthly traffic and traffic cost for each Google database, mobile ranking keywords, local keywords, and more. You can even analyze the growth over a period and compare the domain with another site like yours. Learn more about Semrush’s domain comparison tool from this article.
  • Keyword rank tracking: Have you ever thought that Google Search Console’s data is the only way to track keyword rank positions? No, SERP rank tracking tools like Semrush allow you to track granular levels (e.g., local keywords rankings).
  • Website Audit: The Website Audit tool of Semrush is the complete solution for completing technical SEO. Learn more.

Also, there are many other tools like SEO Writing Assistant, Topic Research tool, and Semrush Broken Link Checker.

There are several alternatives to Semrush like Ahrefs. However, Semrush’s subscription plans are cheap compared to the value it provides in comparison to competitors like Ahrefs.

Google Search Console

Google Search Console is one of the best SEO tools for blogging.

It’s a must-have SEO tool for every webmaster.


Here are a few features of Google Search Console (GSC) that will help your blog.

  • Find keywords your site is ranking for — Google Search Console lists up to 1,000 top keywords your site ranks on Google. It also provides tools to find where the most search traffic originated (the geo-locations), search traffic source (search versus image vs. video), and more.
  • Find out issues associated with your site — The GSC Coverage report lists potential problems related to your site. Some common issues are small tool text, indexing issues, Robots.txt blocks, etc.,
  • Submit a sitemap to Google — A sitemap allows Googlebot to understand the structure of your site. Therefore, it makes it easier for Googlebot to crawl your site faster, so your content will be indexed without being lost.
  • Enhancement tools — You can use Google Search Console to improve the search appearance in many ways. A few methods are ensuring the rich snippets, site links search box, and breadcrumbs are working correctly.
  • Remove unnecessary URLs from the search.
  • Inspect URL — Analyze URLs and find out coverage issues, etc.

Google Search Console is a must-have blogger SEO tool. Also, it can be used as a keyword tool to find new keywords and improve the SERP rankings of existing ones.

Click here to create your Google Search Console account.

WebSite Auditor

WebSite Auditor is probably the best SEO audit software for bloggers.

Why is this SEO audit software a must-have SEO tool?

There are a few reasons.

  • Find technical SEO issues and remedies — Website Auditor is very clever in identifying SEO issues on your site and defining how to rectify them.
  • Find broken external links — You can find external broken links and images already used on your site.
  • Analyze site structure — Get to know how your site is interlinked and properly structured in terms of internal linking, page rank, etc.
  • Optimize content — Website Auditor has an in-built content optimization tool. It provides tips to optimize your keywords’ content from the heading to the page content level.
  • TF-IDF — Get keyword suggestions based on the powerful TF-IDF machine-learning mechanism.

Watch this video to learn what TF-IDF means. (and how search engines like Google use it to rank content on SERPs)

WebSite Auditor is one of the best SEO audit software in the world, and I believe it’s the best. Learn more in this review about WebSite Auditor.

Click here to download Website Auditor SEO software.

Final Words on Blogger SEO Tools

If you want to drive traffic from search engines, you must take care of on-page SEO, technical SEO, and Off-page SEO. The days are gone in which you could neglect search engine optimization and think traffic will automatically increase over time.

Check out our comprehensive SEO tools collection for more services and software.

2 thoughts on “Top 3 Must-Have Free Blogger SEO Tools for Blogging”

  1. These are really must-have tools for all bloggers and optimizers, especially the Google keyword planner, WMT and Analytics. Additionally we use Moz's Open Site Explorer, Ahrefs and SEO Profiler to find out linking opportunities. Another very important tool is Screaming Frog which could have been added to this list.

    • Yes, Nidhi, these are must have SEO tools. I use all the Google's webmaster products, not just because they are free, but also they are excellent SEO tools. OSE, Ahrefs, SEOProfiler, Majestic are also another great SEO tools related to link-building. I thought to add these tools too, but was unable to decide which one is the better!

      Yes, definitely ScreamingFrog is an important free SEO software which can save you hundreds of dollars and lots of time, if used it correctly. I will add it to this list. Nidhi, thanks for sharing your favorite tools.


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