Here are the best X tools for effortlessly managing, tracking, marketing, and analyzing X marketing campaigns.
If you are a marketer, blogger, and small businessman, you should use social media to grow your business. Social media will help acquire more customers and increase brand exposure, leading to a good referral source for regular customers through word of mouth.
X (formerly Twitter) is one of those top social networks where your potential readers and customers hang out. As X has become one of the top twenty most popular websites globally, many marketers and web admins use X to amplify their business.
Like in Search Engine Optimization, you must use specific tools in X marketing. There are lots of X tools, apps, and software alike. However, many X tools have standard features and tools. However, only a few of them have unique characteristics. That’s why only some stand out from other X tools online.
All marketers and people looking to increase their sales and marketing exposure should use at least one of the best X tools, as shown below. I have used lots of X tools. Among those tools, I filtered a few of the best X tools that online and offline marketers, bloggers, and small businesses can use to manage their X accounts and use them to grow a community around their accounts.
Some of the X tools below may be new to you, or you may already know them. But if you know of any other great X tool or app I listed below, please let me know in the comment form below. Also, check out these X feed widgets to embed timelines, hashtags, favorites, and more on your website.
The Ultimate List of X Tools To Dominate X Marketing in 2025
Content Studio
ContenStudio is my number one social media management and content curation tool. As an X lover, I firmly believe you’ll use ContentStudio daily once familiar with it.
The ContentStudio tool has many impressive abilities. Use them fearlessly for your X marketing campaigns.
Find X posts based on terms and sources
X is all about posts. People post on X about many things. They also use it to find out many things that matter in their lives. If you’re using the search box on X, it’s hard to categorize them and manage your X marketing campaigns.
ContentStudio allows searching X for posts.
Here are some search queries you can use on Content Studio Discovery to help with your X marketing campaigns.
- Search by a keyword: marketing
- Search by a phrase: content marketing
- Search by site: techcrunch.com
- Search by author: author:Sarah Perez
- Search by author in a site: author:Sarah Perez && site:techcrunch.com
ContentStudio will suggest keywords when you search for posts. Here is an example.
Posts for the specific keyword phrase.
Alternatively, you can use Content Studio’s Discovery feature to find trending posts on Facebook and other social networks and post them with relevant (and popular) hashtags to your X account.
Composer
Well, I am telling this not to brag about ContentStudio. But I have to tell you this.
I haven’t seen a social media composer tool like in ContentStudio. It is so powerful, and its interface is among the most beautiful in any X posting tool.
This is not a Content Studio review so that I won’t discuss its features, abilities, etc. However, here are key things you can accomplish with Composer in ContentStudio to empower your X marketing plans.
- Three posting patterns: You can publish a post immediately, schedule it, or add it to the queue. Note: When you integrate your X private account or public account (personal, business, company, etc.) with Content Studio, it identifies the perfect times to post. (to get more impressions, engagements, etc.)
- Repeat posting: With Content Studio Composer, you can post multiple times on X with a particular time gap. You can also set the time and date to prominently display it when holding a webinar event.
- Share the same post on multiple X accounts: If you’re searching for a good X tool to share the same content on various X accounts, you don’t have to use any more software to sign in and out.
- Custom link shorteners: Tracking and statistics are essential in marketing. You can integrate link shorteners such as Replug and Bit.ly to find link clicks efficiently.
- Assigned Members: Content Studio is a great social media management tool for agencies, marketing firms, and freelancers. If you have virtual assistants for X account management and marketing, you can assign them to save time.
Posts Planner
It becomes a headache to manage multiple X accounts if you are running a business nourished by social media. It becomes a pain if you’re a social media agency.
ContentStudio is an excellent X tool for agencies. That’s why you can schedule posts for X and manage them neatly with Post Planner in ContentStudio.
Automation
My favorite part of Content Studio is the Automation tool. If you’re searching for a powerful yet easy-to-use X automation tool, try ContentStudio’s Automation tool.
You can build an X automation campaign in less than 5 minutes.
More search results are better for your X automation campaign. However, you can tweak it by adding more keywords and lengthening the postage. It depends on your X marketing strategy. So, I will leave it to you to decide.
As an intelligent X marketer, you could use the X Discovery feature I mentioned above to find trending X hashtags and add them to your X automation campaigns. A wise idea, right? 😉
ContentStudio will monitor content for you as per your condition and share it on your X accounts. Mentioning the authors of articles in your post will increase your exposure and your X followers.
If you aren’t using X automation, winning X marketing is challenging. Think about how many competitors there are in your industry. They use X automation tools and strategies to increase followers, engagements, and revenue.
X Influencers
ContentStudio’s social media influencers tool makes it much easier to search X influencers online and find more in-depth insights about the person or organization.
Overview of the X influencer. See the top hashtags used by NASA.
You can also find the top shared articles by each X influencer. That is an outstanding feature, considering if you run a social media agency, you know precisely what each influencer is interested in,
Content Studio is the ultimate social media marketing tool for every type of marketer and business. Learn more in this review on ContentStudio.
ContentStudio offers four plans, and the starting monthly price is $49. Find out more about CotentStudio plans in this article.
Click here to get started on ContentStudio.
CircleBoom
CircleBoom is a dedicated X tool that provides many tools.
- X accounts management
- Deleting X likes, reposts, X fake followers, etc.
- Scheduling posts on X
- Checking the health of your X account
Unfollow X followers
Would you like to unfollow X users based on these factors?
- User behavior — Spammers, Fakes, Inactive Accounts, and Overactive
- Account situation — Suspended accounts, locked accounts, accounts with a profile picture, etc.
- Humans, bots, etc.,
Then, the CircleBoom X tool can help you unfollow users on X.
Delete likes on X (Unlike all likes)
If you want an app to delete likes on X, CircleBoom is an excellent tool. Watch the short video below to learn more.
Also, you can…
- Search live popular keywords and trends.
- Download X videos
- Find new peers to connect with based on trends, popular hashtags, etc.
- Delete X archive
- Calculate your X account’s growth rate, health, and authority.
CircleBoom is a good X business tool. Give it a try over here.
Awario
Awario is a social media monitoring and brand mention tracking tool by Link-Assistant. It is not wrong to mention that Awario is the web version (SaaS model) of Buzzbundle, one of the apps under SEO Powersuite.
Listening to social media trends and conversations, especially on X, is a brilliant move.
Why? Because with proper X monitoring, you can…
- Get ideas on what other people or customers think about your business (Both good and bad customer reviews)
- Get alerts whenever an influencer posts your latest post or vlog. So you can reach out to them, thank them, and build relationships.
- Acquire potential clients for your business. Setting a simple X alert like “how to improve my SERP rankings” will show people who post about a particular topic. With proper targeting, you can identify enough potential clients looking for ways to improve their organic traffic.
- Find opportunities to sell products and services: Like finding potential clients, you can use X keyword tracking tools to find people looking for something specific related to your business or service offering.
If you look at social media monitoring and tracking intensely, you can develop other great ideas to grow your business.
That’s where Awario comes in. It’s an excellent X-mention analytics and X-tracking tool.
Here’s the Awario dashboard for X activities for terms I have tracked.
You can create targeted alerts based on keywords and domains you specify. Advanced options, such as country and language targeting, allow you to filter out irrelevant results and get highly targeted ones.
And if you want to do more or go further, I recommend the “Boolean search” feature.
Boolean Search Operators – Click here to learn how to do a Boolean search in Awario.
Awario’s reports are still not that great. However, they include primary metrics such as X influencers, hashtags, and alert comparison.
If you run a social media agency, Awario is one of the best X-monitoring tools because it has a white-label report feature.
If you’re looking for a helpful X-mention analytics and monitoring tool for your business, I recommend Awario. Not just because I use Awario but because the team is constantly improving the product, and they’re the same people who built tools like Website Auditor (Review). Learn more in this in-depth Awario review.
Click here to try Awario – X mentions tracking tool.
Missinglettr
If you don’t know, X has changed its policies to prevent marketers from using X automation tools to repost the same post multiple times.
Thus, this policy change has affected many X-posting tools and auto-posting tools. However, Missinglettr survived it.
Missinglettr is a social media posting tool that creates posts for up to TWO years with different messages based on your blog post.
I started using Missinglettr in March 2019 and am already seeing good results.
Here are a few advantages I see using Missinglettr for scheduling posts for X.
- Save time: I’d like to spend more time improving my blog than scheduling posts for X or other social networks. Missinglettr has saved me days that could have been spent creating social network content.
- Branded content: Adding personalized and branded content into posts is one feature I have never seen on other X posting tools. “Chat bubbles” is one feature that will help you showcase your brand in your posts. See the example post below.
- Autosuggest relevant hashtags: Missinglettr crawls your content and finds optimal and popular hashtags to reach your posts high. Using proper hashtags is one way to get more eyeballs to your posts. However, ensure you don’t overuse it as it might look like spam and eventually decrease the reach of your posts.
- Posts schedule calendar: Once you have created and scheduled a few hundred posts to be posted at relevant times, it’s getting complicated to understand the time gaps between each X post. Fortunately, Missinglettr has a schedule calendar where you can see all the scheduled X posts. With search filters, you can find X posts planned for a particular X account and for promoting specific blog posts, too. So, it’s a helpful tool for managing clients’ X accounts.
- Integrate custom URL trackers: Missinglettr is directly integrated with several services. I use PixelMe and Replug as the URL shorteners (and trackers) for Missinglettr. Both tools let you insert retargeting pixels and custom tracking codes into links.
An X post with the chat bubble
Another X post generated by Missinglettr
In fact, Missinglettr has lots of features to make social media posting hassle-free. Sign up for the Missinglettr 14-day free trial today, or use this link to get a 50% OFF discount on any plan for the first three months!
IFTTT (if this, then that)
IFTTT is one of the best productivity tools I have always loved to use. X integrations on IFTTT allow you to automate tasks involved with the X platform efficiently.
For example, you can use automation (as shown in the screenshot below) to share your new WordPress posts to X with an image to improve reach and engagement.
There are hundreds of X workflows on IFTTT that you can use to improve productivity and ease tasks.
Click here to use IFTTT to tweak your X marketing.
Mention
Mention works just like Google Alerts. You can choose the sources to track mentions (Blogs, RSS feeds, images, web, videos, Facebook, X, LinkedIn, Stumbleupon), and you’ll get alerts both on the web and by email. I love the Mention X tool because it has several valuable features to leverage X marketing. Here are a few specific features I found on Mention.com.
- Get mentions on various sources: If you are a blogger or an SEO, you’d probably know that social mentions and web co-citations are ranking factors that most search engines use to rank web pages on SERPs. The feature of mention.com is that you can easily find sources that are mentioned and who mentions them. Let’s say someone mentions your latest blog post in an X post. So you can find out who those are and send a DM (or set up an automated DM) to thank them. Another way you can utilize Mention for business purposes is that you can find business opportunities. Set up your mention alert (select X as the source) and monitor mentions in live-action. Once you find any relevant post, you can reply immediately. As the process is working so fast, you can quickly communicate with them.
- Advanced Filtering settings: When you want to track something, use a tool with great filtering options. The Mention X tracker tool filters X posts in different categories.
- Mention statistics: I like mentioning statistics because they update mention reports more frequently than I thought. Therefore, you’ll receive more accurate data. I could find people talking about SEO on X very quickly. Also, Mention provides related match mentions. So, we can use those terms in X posts to get maximum exposure. (e.g., if the mention is “SEO,” related match mentions are SEO strategy, #SEO, and SEO Audit)
Mention.com is an excellent social media tracking tool. I used it to find potential readers willing to improve their website SEO. Mention offers several pricing packages. Although a premium subscription provides many features, you can still track X using a free account.
Conclusion on Best X Tools for Marketing
X is becoming more user-friendly, and many marketers are involved in it. More than 600 million unique visitors visit X every month. I prefer X because it provides flexible tools for ordinary people and marketers alike. Many companies and web developers have built various X tools using the X API. In contrast, some people have made excellent X tools and software that can provide marvelous results in less time.
As a blogger and an internet marketer, I use various X tools, including all the above-mentioned X tools. Therefore, I can recommend all those X tools to everyone. Please let me know if you know or have used any other X tool with unique features like ContentStudio in the comments section below. It will help not only me but also other people.
So, what’s your favorite X tool for 2025? Share your thoughts and reviews about this best X tool list in the comments below.
Very good and informative article, thanks for this posting..this tools will definitely gonna help in marketing strategy..
Glad you find these Twitter tools are helpful. Let me know if you have any question.
Hi Sildenafil,
I think you should also try Blog2Social. It is one of the finest social media cross-posting plugin, a user can cross-post blog posts on social media automatically, customized and scheduled. It allows the post author to advance directly to the posting dashboard of Blog2Social Word-press, in which pre filled posting texts are provided.
There is another tools : TwittFlow. Twittflow is a social media software in the cloud that allows you to design your twitter social media flow without development. More information on : http://www.twittflow.net/
I like notify.ly, a free social media monitoring tool. it gives you 50,000 mentions/month. free forever 🙂
Great article.. I think you missed out Buffer. They are NUMBER ONE. Check them out
Yes, Buffer is another top Twitter tool. I will update this list by adding more online and offline tools.
Hello, I would like to ask about Why you did not mention Crowdfire. Lastly I am hearing a lot of good things about that app. Actually Crowdfire is being compare to Hoosuite and having better comments. What do you thinks about it?
Thanks a lot.
Alfonso
Hello Alfonso,
Yes, CrowdfireApp is another great Twitter tool. But, it has same features that other tools provide. Nevertheless, i will update this post by adding more Twitter tools for community building and account management. Let me know if you know any such useful Twitter software or online tool.
Thanks for sharing your thoughts.
For Other Analytics, I’d also check out macrotweet (http://macrotweet.com). It’s perfect for live analytics, like tracking the popularity of different topics as they came up during the presidential debate. It is designed to help you understand how different topics relate (ie Romney, Obama, and Big Bird), instead of just reporting tweet volume
The tool does a great job of showing you how Twitter is not only engaging, but creating sales/conversions as well. You can quickly and easily compare important metrics like per visit value from Twitter vs per visit value from other social media sites and more.
Reply
Hi Chamal,
Are all these tools working? What will you suggest for automated posting to our followings list and for the future posts of our followers? I want to know a fantastic way to automate the replies to the future posts, but really don’t getting anything specific solution to it.
Great Stuff!.. I would to say you missed out Buffer. You can checkout theme and make them it the LIST. Thanks for your twitter tools, it will really help bloggers to use the tools for their twitter marketing.
Hi Chamal! Great write-up! As a heavy twitter marketer I have also used all of the tools you have mentioned here, but I think that SwiftSocial. com should definitaly get a mention, I now use this in place of ManageFlitter.com and Communit. Its a little known gem right now 😉
Thanks Jake for your comment. Yes, ManageFlitter and CommunIT very good Twitter tools.
TweetAdder not accepting new accounts, Twitter shut them down and they are fighting it. It seems twitter has stopped all the apps for auto responses
A free tool Twicial that can manage multiple accounts, schedule posts, find out who doesn’t following you and a detailed search. The platform also has an internal grading system for the Twitter users such as Social, Activity and quality grades.
A wonderful article collecting all twitter tools together. Managing twitter account effectively is very important for mobile marketing strategies. Anonther new alternative is Twicial which is also easy to use.
FollowerWonk is awesome.
Hi!
Woah! Thank you for your article! Very helpful!
Keep on posting more informative articles!
Great list! I’d also recommend http://www.mediatoolkit.com for Twitter monitoring, as it has a free plan with real-time alerts for an almost unlimited number of Twitter mentions.
Thanks Iva for suggesting your Twitter tool. I will check it out.
These are all great steps to help grow your twitter followers! Use the automation tools. They will save you a countless amount of time. Also make your tweets sound like you actually wrote them. In other words try not to over tweet unless you think your audience will be genuinely interested in the information you are tweeting about. You can also just speed up the entire process and free up time by using a top tier twitter service.
Hi!
Nice list, thanks! Can you comment or recommend tools to optimize reading tweets for someone consuming it? I am not as interested in managing followers as I am in efficiently reviewing the tweets of those I follow.
Thanks!
That’s an amazing list, Chamal. Not just the typical listicle with the standard name-dropping, but a list of your personal pros of each tool. Thanks for that.
Personally, I use TweetDeck & Crowdfire for monitoring and the WP-Plugin of Blog2Social for content curation and social media marketing.
Thanks Tobias for kind of words. I too use TweetDeck to monitor multiple Twitter accounts Do you use any automation tool, Tobias? I believe automation is the key to make Twitter marketing work.
Hey Chamal,
Great list of tools. The product screenshots helped me get an idea about the UX of the tools.
Please consider adding Tweeple search to the list – https://tweeplesearch.com
Tweeple Search helps you find highly relevant audience & powerful influencers for your business on Twitter.
With Tweeple Search, you can:
-Find target audience or influencers in any domain sorted by follower count.
-Analyze your competitor’s Twitter followers to understand their marketing patterns.
-Compare different Twitter accounts to see what they have in common and how they differ.
-Find powerful Twitter influencers based on keywords in popular content they share.
PS: On 21st April, Tweeple Search got featured on Product Hunt and finished #1 with over 900 upvotes.
Hey Krishna,
Thanks for informing me about your Twitter app. I will consider adding it to the list. My congratulations for ranking TweepleSearch in #1 in PH. 🙂
Hey, this is a great list of Twitter tools. You can also include the tool FollowerAudit (https://www.followeraudit.com/), it is a great Twitter analytics tool with amazing features such as – identifying fake followers, tracking followers growth stats, unfollowers tracking and detailed followers analytics.
Your readers may find it helpful 🙂 .
Thanks for the mention. I will check it out.